Immerse yourself in the essential foundations of sales negotiation—combining classic frameworks, modern psychological insights, digital fluency, and multi-regional tactics. This course equips you with the tools to analyze, prepare, and launch successful negotiations across virtual and in-person environments. Develop your ability to research and plan negotiation strategies, build stakeholder buy-in, and communicate complex value propositions with clarity. Whether working in India, the USA, or engaging Spanish-speaking clients, you’ll master strategies proven to deliver win-win results in today’s business climate.


您将获得的技能
- Communication Strategies
- Goal Setting
- Industrial and Organizational Psychology
- Negotiation
- Rapport Building
- Communication
- Intercultural Competence
- Digital Communications
- Sales
- Contract Negotiation
- Virtual Teams
- Market Research
- Stakeholder Analysis
- Active Listening
- Relationship Building
- Price Negotiation
- Research
- Overcoming Objections
- Conflict Management
- Sales Strategy
要了解的详细信息
了解顶级公司的员工如何掌握热门技能

该课程共有3个模块
In Module 1, you will develop a powerful foundation for every sales negotiation. We will guide you through proven strategies to set clear goals, analyze stakeholders across markets, and anticipate counterpart moves. With a focus on practical application in diverse global contexts, you will learn to research effectively, build strong alternatives (BATNAs), and leverage psychological insights to drive high-value, win-win outcomes. Whether you’re new to negotiating or aiming for larger, more complex deals, this module offers actionable tools and confidence for any negotiation scenario.
涵盖的内容
9个视频3个作业2个插件
This module gives you the critical tools to build trust, communicate across boundaries, and master negotiation in virtual, hybrid, and multilingual environments. You’ll learn how to forge authentic connections, optimize digital communication, and understand the subtle signals that drive successful deals—even with geographically distributed or culturally diverse teams. Through hands-on strategies and the latest research, you’ll develop emotional intelligence, sharpen listening skills, and confidently navigate high-value negotiations anywhere in the world.
涵盖的内容
7个视频3个作业1个插件
This module empowers you to turn buyer resistance into opportunity and consistently move deals forward. You will learn proven strategies to address objections head-on, build trust, and dissolve uncertainty at every stage. Through mastering objection-handling frameworks, reframing techniques, and commitment tools customized for global markets, you will develop the confidence and skills to convert hesitation into action. Gain the tools to not just overcome obstacles, but to transform them into closing catalysts and long-term relationships.
涵盖的内容
7个视频1个作业2个插件
位教师

提供方
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ESSEC Business School
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