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学生对 Northwestern University 提供的 Sports Marketing 的评价和反馈

4.7
1,468 个评分

课程概述

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

热门审阅

DS

Jul 13, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.

JJ

Jan 27, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

筛选依据:

276 - Sports Marketing 的 300 个评论(共 454 个)

创建者 Phillip B

Aug 26, 2025

This course was interesting.

创建者 Dulmi G

Oct 26, 2024

for me it was really helpful

创建者 Pedro L

Jan 19, 2021

Good and interesting content

创建者 Inas m Z h

Jan 9, 2021

It was amazing course thanks

创建者 علي ب

Jul 25, 2024

اختبار جيد يضيف شيء جديد لك

创建者 SANJEEV K

Jun 3, 2020

Lot of things to learn.....

创建者 Vidit V S

May 1, 2020

Course is designed accurate

创建者 Amir A E

Aug 3, 2022

I learned alot, Thank you.

创建者 Akshat D

Aug 29, 2020

Amazing and so informative

创建者 Atharva S

May 27, 2020

Great course and professor

创建者 Joseph B

Sep 16, 2025

Very good course to learn

创建者 otacilio b

Feb 7, 2023

mutio bom e bem explicado

创建者 Faras M

Aug 11, 2020

Perfect and Easy to learn

创建者 Matthew C

Mar 20, 2021

Great course, thank you!

创建者 Pollyanna R

May 2, 2020

Really enjoyable course!

创建者 coursera

Dec 4, 2024

老师讲的特别清楚,采访贴近授课内容,有实战技巧

创建者 martin n

Oct 8, 2020

Very educational course

创建者 kenneth j

May 14, 2021

An exceptional course!

创建者 RECONSTRUCTING I

May 13, 2020

It's great and amazing

创建者 Thaís R d S

Oct 23, 2019

Great course. Amazing!

创建者 Asiye C

Nov 15, 2020

Thanks for everything

创建者 Rogerio D S

Jun 3, 2020

really good course...

创建者 Cydon B

Apr 25, 2022

I learned so much !

创建者 Hannes S

Jun 24, 2020

Interesting Course

创建者 Libero P

Aug 28, 2025

Πολύ καλό μάθημα.