I enjoyed the course because it is very practical and entertaining. I am very disappointed that some people do not take it seriously as I encounter a good number of plagiarism in the assignments.

An excellent course which gives you insights about how to bring alignment between the 3B's of a company by the professor who gives apt examples which helps you to understand the concepts better.

The course was well crafted and put together, and the professor was a delight to watch! Even the assignments were very engaging and I had fun doing them! I sure do feel like I have learnt a lot!

All of the concepts were explained well with examples and the interviews gave the insights of how various companies operate and use different strategies. Overall it was good learning experience.

The professor is the top. Maybe he could be a bit more deeply analyzer in some aspects. Overall, this is the best course you can find if you are not familiar with the economics-managerial world.

Delighted to be a part of this informative course. This course is conceptually very strong due to great case studies, industry specific interviews, perspectives and industry insights it offers.

I recommend this for anyone interested in branding, professor Tavassoli's approach is eye-opening, he has a gift for delivering that makes it very pleasant to participate in this 5 week course.

Very clearly laid out key concepts of brand and branding. This MOOC would be helpful for someone who wishes to have a better understanding of what a brand means from a high-level perspective.

Very well structured, the teacher is a nice one, i really enjoyed some of the interviews aswell, overall an excelent experience for someone interested in marketing and in company health aswell

The course categorically covers all the relevant metrics of Branding in all aspects of Business. Very relevant examples with lots of learning. Its the best virtual training for aspiring ones!!

Very great thoughts put by Prof. Nader Tavassoli especially the concepts he brought to the class accompanied by metaphors and props are praise worthy to connect the concepts.. Thank you sir.

Mr. Nader Tavassoli did a really great job in accordance with the profound impact on the way we do business. If someone would like to dig deeper in the Branding field, the course is a must!

The more I say the less it signifies the immense knowledge and experience I had from this mooch. A very big thanks to the coursera team for providing me the opportunity to go for the course.

Nader Sir taught all the concepts with examples and this add picture to my understanding and gave many new learnings about the topic.Thankyou Nader Sir & Coursera for such an awesome course

I learnt a lot in this course, which would, no doubt, enhance the ability to perform in the field which I currently find myself. Excellent delivery by Nader Tavassoli. 10/10, would recommend

This course is great if you feel like your thinking pattern has become complacent. If you are looking for "new" questions to ask this is the course. It has helped free me from my idea block.

I was so interested in Brand Management but didn't get a chance to learned about it. Have to thanks the Coursera, gave me this chance, and the lecturer. His way of explaining was excellent.

Well First of All i would like to thanks my instructors , a very nice and polite teacher , the way of his Presentations and teaching was very much Excellent , course was very beneficial .

Dear Professor Tavassoli, this is the best course I have attended, thank you for the significant and purposeful learning. Best regards. Iliana Alcaraz Hess- Mexico- www.hesstourism.com

This MOOC conducted by Mr. Nadar has very very enlightening giving us the right knowledge of Brand culture and the shift of brand culture from traditional to the professional brand culture.

Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.

Prof. Nader Tavassoli has described very well about the importance of branding and its other attributes. I would recommend this course to everyone who are planning to grow their own brand.

A very conscise and impressive put through short course and Proffessor Tavassoli was an amazing facutly and the ease of understanding and learning was superb by years of this experience.

I am very glad to participate in this course. It is a very practical brand management course. The systematic teaching gives me a lot of inspiration, which can be applied to practical work