营销分析课程
营销解析课程可以帮助您学习数据分析、客户细分、营销活动绩效衡量和投资回报计算。您可以掌握解读营销指标、优化数字战略和利用消费者洞察力推动决策的技能。许多课程都会介绍 Google Analytics、Tableau 和 Excel 等工具，这些工具支持数据解析和趋势可视化，使您能够在实际营销场景中应用自己的技能。
热门营销解析课程与认证
状态：预览University of Virginia
您将获得的技能: A/B 测试, 统计分析, 回归分析, 消费者行为, 资源分配, 数据驱动的决策制定, 客户洞察, 投资回报, 预测分析, 品牌管理, 营销分析, 营销, 战略营销, 营销策略, 营销效果, 广告活动
状态：免费试用您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
状态：新状态：预览Board Infinity
您将获得的技能: Google Analytics, Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Performance Reporting, Dashboard, Performance Metric
状态：免费试用Meta
您将获得的技能: 数据收集, 信息隐私, 数据分析, Facebook, 个人身份信息, 数字化营销, 网络分析, 应用编程接口 (API), 数据驱动的决策制定, 分析, Google Analytics（分析）, 数据整合, 营销分析, 营销, 广告
状态：免费试用状态：人工智能技能Meta
您将获得的技能: 描述性统计, A/B 测试, 贝叶斯统计, 数据收集, Pandas（Python 软件包）, 业务指标, 数据建模, 数据分析, 数据清理, 关键绩效指标 (KPI), 统计假设检验, 面试技巧, 目标受众, 数据叙事, 营销策略, 数据可视化软件, 数据可视化, 营销分析, 营销, 营销效果
状态：免费试用Meta
您将获得的技能: A/B 测试, Facebook, 数据分析, 关键绩效指标 (KPI), 社交媒体活动, 数字广告, 营销策略, 社交媒体营销, 目标受众, 广告, 营销, 营销分析, 演讲, 数据展示, 品牌意识, 营销活动经理, 营销效果, 广告活动, 数据驱动的决策制定
是什么让您今天来到 Coursera？
状态：免费试用状态：人工智能技能Google
您将获得的技能: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, R (Software), Tableau Software, Sampling (Statistics), Spreadsheet Software, Data Analysis, LinkedIn, Dashboard, Data Structures, Python Programming, Interviewing Skills, Professional Development
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
状态：免费试用Emory University
您将获得的技能: 描述性统计, 概率分布, 统计, 探索性数据分析, 预测建模, 统计分析, 预测, 时间序列分析和预测, 社交媒体营销, 微软Excel, 概率, 营销分析, 客户分析, 社交媒体, 营销, 客户需求规划, 透视表和图表, 营销效果, 收入预测, 目标市场
状态：免费试用您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech
您将获得的技能: Google Analytics, Web Analytics, Content Performance Analysis, Marketing Analytics, Dashboard, User Accounts
状态：免费试用Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies
总之，以下是 10 最受欢迎的 marketing analytics 课程
- 营销分析: University of Virginia
- Assess for Success: Marketing Analytics and Measurement: Google
- Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
- 营销分析基础: Meta
- 元营销分析: Meta
- 使用 Meta 进行市场营销分析: Meta
- Google Data Analytics: Google
- Google Digital Marketing & E-commerce: Google
- 营销分析基础: Emory University
- Unilever Digital Marketing Analyst: Unilever
