品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

University of California, Irvine
您将获得的技能: 仪表板, 留住员工, 数据展示, 薪酬战略, 人力资源战略, 人才招聘, 员工关系, 员工参与, 数据叙事, 心理健康, 性能指标, 员工绩效管理, 业务指标, 培训与发展, 数据分析, 薪酬与福利, 商业分析
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 仪表板, 终身学习, 竞争分析, 个人发展, 自我意识, 适应, 工作分析, 专业发展, 处理模糊性, 品牌管理, 设定目标, 智能目标, 差距分析
中级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: 集思广益, 创造力, 决策, 文化, 创造性思维, 商业分析, 文化多样性, 企业战略, 组织领导力, 情绪商数, 业务领导, 会计, 组织结构, 文化敏感性, 品牌管理, 创造性地解决问题, 领导与管理, 构思, 商业道德
初级 · 专项课程 · 3-6 个月

Packt
您将获得的技能: Sales Presentation, Visionary, Case Studies, Growth Strategies, Business Strategy
中级 · 课程 · 1-3 个月

Skillshare
您将获得的技能: Logo Design, Packaging and Labeling, Adobe Illustrator, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Storytelling, Branding, Color Theory, Product Design, Typography, Design Strategies, Social Media, Graphic Design, Layout Design, Animations, Design Software, Graphic and Visual Design Software
初级 · 专项课程 · 3-6 个月

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

您将获得的技能: User Experience, User Experience Design, UI/UX Research, Usability Testing, User Research, UI/UX Strategy, A/B Testing, Design Research, Prioritization, Data Literacy, Usability, Product Improvement, Process Design, Business Priorities, Kanban Principles, Product Testing, Business Research, Creative Design, Statistical Hypothesis Testing, Business Strategy
中级 · 课程 · 1-3 个月

University of Minnesota
您将获得的技能: 薪酬管理, 人力资源, 性能审查, 绩效考核, 人力资源战略, 招聘策略, 人力资源管理与规划, 人才招聘, 薪酬战略, 人力资本, 补偿分析, 员工绩效管理, 建设性反馈, 员工队伍规划, 全周期招聘, 员工入职, 招聘, 薪酬与福利, 人员管理, 绩效管理
初级 · 专项课程 · 3-6 个月

HRCI
您将获得的技能: 薪酬管理, 工作评估, 绩效考核, 商业风险管理, 员工关系, 风险管理, 薪酬战略, 职业安全与健康, 编写培训材料, 工作分析, 员工培训, 培训计划, 人才招聘, 员工绩效管理, 人力资源政策, 全周期招聘, 薪酬与福利, 培训与发展, 绩效管理, 招聘
攻读学位
初级 · 专业证书 · 3-6 个月
University of Maryland, College Park
您将获得的技能: Marketing Automation, Online Advertising, AI Enablement, Marketing Analytics, Natural Language Processing
中级 · 课程 · 1-3 个月

Birla Institute of Technology & Science, Pilani
您将获得的技能: Game Design, Video Game Development, Live Streaming, Animation and Game Design, Systems Thinking, Aesthetics, Social Sciences, Economics, Policy, and Social Studies, Liberal Arts, Culture, Education and Training, Social Impact, Electronic Media, Psychology, Interactive Learning, Storytelling, User Experience, Media Strategy, Critical Thinking, Digital Media Strategy
初级 · 课程 · 1-3 个月

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周