战略课程可以帮助您学习竞争分析、市场定位、战略规划和风险管理。您可以培养情景分析、资源分配和绩效衡量方面的技能。许多课程都会介绍 SWOT 分析、波特五力分析和平衡计分卡等工具,帮助您将这些技能应用到实际业务挑战中。您还将探索决策和战略调整框架,使您能够驾驭复杂的组织环境。

您将获得的技能: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
初级 · 专项课程 · 3-6 个月

您将获得的技能: Sales Enablement, Strategic Leadership, Business Leadership, Customer Insights, Organizational Effectiveness, Performance Measurement, Business Risk Management, Data-Driven Decision-Making, Business Metrics, Case Studies
中级 · 课程 · 1-4 周

您将获得的技能: Prompt Patterns, MarTech, Strategic Marketing, AI Enablement, Personalized Service, Data Ethics, Customer Relationship Management (CRM) Software, Artificial Intelligence, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Responsible AI, AI Workflows, Deep Learning, Content Creation, Machine Learning, Image Analysis, Context Management, Decision Making
初级 · 专项课程 · 1-3 个月

University of Minnesota
您将获得的技能: 性能审查, 人才招聘, 薪酬管理, 招聘, 人员管理, 绩效管理, 员工队伍规划, 人力资源战略, 人力资源管理与规划, 薪酬战略, 人力资源, 绩效考核, 人力资本, 薪酬与福利, 员工入职, 补偿分析, 全周期招聘, 招聘策略, 建设性反馈, 员工绩效管理
初级 · 专项课程 · 3-6 个月

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

University of London
您将获得的技能: 客户体验战略(CX), 品牌战略, 打造品牌, 品牌营销, 组织变革, 员工参与, 人力资源, 营销管理, 消费者行为, 内部交流, 品牌管理, 品牌意识, 全球营销, 跨职能合作
初级 · 课程 · 1-3 个月

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

University of Huddersfield
您将获得的技能: Stakeholder Management, Business Strategy, Strategic Planning, Organizational Strategy, Innovation, Stakeholder Analysis, Strategic Leadership, Strategic Thinking, Organizational Change, Strategic Decision-Making, Business Transformation, Business Planning, Case Studies, Business Leadership, Change Management, Growth Strategies, Strategic Prioritization, Strategic Communication, Business Priorities, Critical Thinking and Problem Solving
初级 · 专项课程 · 1-3 个月

您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月
Rutgers the State University of New Jersey
您将获得的技能: 精益方法, 精益生产, 供应链规划, 库存管理系统, 物流, 生产流程, 采购, 库存和仓储, 运营管理, 流程改进, 仓库管理, 精益六西格玛, 战略采购, 供应商关系管理, 供应链, 供应商管理, 需求规划, 供应管理, 预测
初级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: 客户体验战略(CX), 进入市场战略, 品牌战略, 打造品牌, 战略营销, 消费者行为, 营销策略与技巧, 目标市场, 客户洞察, 营销分析, 营销传播, 营销
混合 · 课程 · 1-3 个月

Meta
您将获得的技能: 营销策略, 角色开发, 数字化营销, 社交媒体, 关键绩效指标 (KPI), 社交媒体管理, 目标受众, 社交媒体营销, 社交媒体战略, 营销, 营销渠道, 数字媒体战略, 智能目标, Facebook, Instagram
初级 · 课程 · 1-3 个月