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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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5626 - Foundations of Digital Marketing and E-commerce 的 5650 个评论（共 7,110 个）

创建者 Satyam K

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Jan 24, 2023

Diverse

创建者 do y K ?

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Dec 17, 2022

amazing

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Dec 7, 2022

amazing

创建者 Shahd A

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Nov 29, 2022

Perfect

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Nov 11, 2022

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Oct 14, 2022

thanks

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Sep 25, 2022

Awsome

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Aug 29, 2022

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Aug 7, 2022

genial

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Jul 28, 2022

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Jul 18, 2022

usefull

创建者 Mohammed H

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Jul 9, 2022

Amazing

创建者 DHARMIN S

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Jun 23, 2022

awesome

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Nov 19, 2025

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Nov 19, 2025

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Nov 2, 2025

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Oct 10, 2025

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Oct 3, 2025

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Oct 3, 2025

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Sep 20, 2025

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Sep 7, 2025

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Aug 25, 2025

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创建者 Mezaainab

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Aug 23, 2025

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Aug 13, 2025

Better

创建者 JUAN M S F

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Aug 5, 2025

Genial