绩效营销课程
效果营销课程可以帮助您学习数字广告策略、转换率优化、搜索引擎营销和社交媒体广告。您可以掌握数据分析、受众定位和制作引人注目的广告文案等方面的技能。许多课程都会介绍 Google Ads、Facebook Ads Manager 和解析平台等工具，帮助您跟踪营销活动的效果并优化营销工作。
热门绩效营销课程和认证
状态：新状态：免费试用您将获得的技能: Google Analytics, Data Storytelling, Content Performance Analysis, Web Analytics and SEO, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence
状态：免费试用您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Performance marketing, Digital Marketing, Data Presentation, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Online Advertising, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Client Services, Campaign Management, E-Commerce, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems
状态：免费试用状态：人工智能技能Meta
您将获得的技能: 角色开发, 内容创作, 付费媒体, 营销分析, 社交媒体管理, 社交媒体营销, 社交媒体战略, Instagram, 目标受众, 社交媒体活动, 营销材料, 品牌管理, 内容性能分析, 在线广告, 广告, 广告活动, 演讲, 营销效果, 数字化营销, 社交媒体
Coursera
您将获得的技能: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment
状态：免费试用University of Colorado Boulder
您将获得的技能: 数据伦理, 付费媒体, 搜索引擎优化, 社交媒体营销, Google 广告, 营销, 搜索引擎营销, 社交媒体, 点击付费广告, 社交媒体战略, 关键词研究, 广告活动, 网络分析和 SEO, 情境广告, 在线广告, 广告, 绩效营销, 社交媒体活动, 数字化营销, 数字广告
是什么让您今天来到 Coursera？
状态：新状态：免费试用您将获得的技能: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction
状态：新状态：免费试用您将获得的技能: Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Data Ethics, Marketing Strategies, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
状态：新状态：免费试用Coursera
您将获得的技能: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy
状态：新状态：免费试用您将获得的技能: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Analytics, Marketing Automation, Spreadsheet Software, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts, Project Management Software
状态：新状态：免费试用LearnKartS
您将获得的技能: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Social Media, Facebook, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
状态：免费试用您将获得的技能: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Advertising Campaigns, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality
总之，以下是 10 最受欢迎的 performance marketing 课程
- Advanced Marketing Optimization & Strategy: Coursera
- Assess for Success: Marketing Analytics and Measurement: Google
- Google Digital Marketing & E-commerce: Google
- 元社交媒体营销: Meta
- Google Ads for Beginners: Coursera
- 效果营销和数字广告的概念、策略和分析: University of Colorado Boulder
- Digital Campaign Management & Optimization: Coursera
- Adobe Digital Marketing Strategy: Adobe
- AI-Powered Modern Marketing: Coursera
- Digital Marketing Operations & Analytics: Coursera
