营销自动化课程可以帮助您学习电子邮件营销策略、客户细分、潜在客户培育和营销活动解析。您可以掌握创建自动化 Workflow、优化 Conversion Rate 和分析客户行为以提高参与度的技能。许多课程都会介绍 HubSpot、Marketo 和 Mailchimp 等工具,这些工具支持实施自动化策略并实时衡量其效果。

LearnKartS
您将获得的技能: Marketing Automation, Email Automation, Make.com, MarTech, Email Marketing, LLM Application, AI Personalization, Business Process Automation, ChatGPT, Data-Driven Decision-Making, OpenAI, Prompt Engineering, Generative AI, Artificial Intelligence, Large Language Modeling, Automation, Business Strategy, Content Creation, Scheduling
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Prompt Engineering, 电子邮件营销, HubSpot CRM, ChatGPT, 客户参与, 仪表板, 关键绩效指标 (KPI), 营销自动化, 营销策略, 客户关系管理 (CRM) 软件, 潜在客户开发, 营销分析, 电子邮件自动化
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Email Marketing, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, AI Product Strategy, Social Media Marketing, Artificial Intelligence and Machine Learning (AI/ML), Search Engine Optimization, Deep Learning
初级 · 专项课程 · 3-6 个月

您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
初级 · 课程 · 1-3 个月

您将获得的技能: Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data-Driven Decision-Making, Marketing Strategies, Content Creation, Social Media Strategy, Marketing Automation, Data Ethics, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Patterns, MarTech, AI Product Strategy, Customer experience improvement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Deep Learning, Content Creation, Business Ethics, Machine Learning, Image Analysis
初级 · 专项课程 · 1-3 个月

University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning
初级 · 专项课程 · 1-3 个月

University of Virginia
您将获得的技能: 竞争分析, 改善客户体验, 案例研究, 网络分析, 数字化营销, 客户参与, 数据驱动的决策制定, 人工智能, 企业战略, 营销策略, 数字化转型, 营销分析, AI 个性化服务, 营销
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 回归分析, A/B 测试, 数据分析, 预测, 关键绩效指标 (KPI), 目标受众, 投资回报, 营销分析, 销售管道, 营销效果, 营销, 营销策划, 营销渠道, 客户分析, 营销策略, 广告活动, 无监督学习
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Customer Analysis, Customer Insights, AI Personalization, Big Data, Case Studies, Generative AI, Data Visualization, Google Ads, Responsible AI, Marketing Analytics, Target Audience, AI Product Strategy, Keyword Research, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics
中级 · 专项课程 · 3-6 个月

Emory University
您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

您将获得的技能: Customer Engagement, Responsible AI, Data Ethics, No-Code Development, Customer experience improvement, Email Automation, Customer Service, Business Process Automation, Customer Analysis, Automation, Generative AI, Customer Data Management, Customer Communications Management, Customer Relationship Management (CRM) Software, Customer Support, Workflow Management, Artificial Intelligence, Customer and Client Support, Agentic systems, Ethical Standards And Conduct
初级 · 课程 · 1-4 周