社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。
Emory University
您将获得的技能: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management
中级 · 课程 · 1-4 周
University of Pennsylvania
您将获得的技能: 决策, 投资, 业务领导, 商业道德, 企业可持续发展, 可持续商业, 商业策略, 案例研究, 创业, 投资回报, 战略领导力, 环境、社会和公司治理(ESG), 社会影响, 社区发展
混合 · 课程 · 1-4 周
Emory University
您将获得的技能: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies
中级 · 课程 · 1-4 周

Banco Interamericano de Desarrollo
您将获得的技能: Sustainable Development, Stakeholder Engagement, Pollution Prevention, Natural Resource Management, Environmental Policy, Environmental Social And Corporate Governance (ESG), Environmental Resource Management, Environment and Resource Management, Community Development, Corporate Sustainability, Labor Law, Risk Management, Land Management, Mitigation, Occupational Safety And Health, Governance Risk Management and Compliance, Occupational Health, Diversity and Inclusion, Cultural Diversity
初级 · 课程 · 1-3 个月

University of California, Davis
您将获得的技能: 数据收集, 趋势分析, 社交网络分析, 数据库, 非结构化数据, 机器学习, 模拟, 计算思维, 数据整理, 数据处理, 网页抓取, 自然语言处理, 社会科学, 大数据, 人工智能和机器学习(AI/ML)
中级 · 课程 · 1-4 周
University of Colorado Boulder
您将获得的技能: Self-Motivation, Emotional Intelligence, Growth Mindedness, digital literacy, Mental Concentration, Personal Development, Compassion, Goal Setting, Empowerment, Self-Awareness, Self-Discipline, Decision Making, Critical Thinking, Mindfulness, Stress Management, Creativity, Resilience, Cognitive flexibility, Productivity
初级 · 课程 · 1-4 周

Vanderbilt University
您将获得的技能: 叙事, 互动学习, 媒体与传播, 视频游戏开发, 心理学, 多媒体, 艺术史, 游戏设计, 动画和游戏设计
初级 · 课程 · 1-3 个月

Universidad Austral
您将获得的技能: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数字化转型, 营销策略, 企业战略, 营销渠道, 数字化营销, 营销, 消费者行为, 案例研究, 业务转型, 改善客户体验, MarTech, 创新, 营销管理, 全球营销
攻读学位
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Search Engine Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Model Evaluation, Digital Marketing, Apache Hadoop, Data-Driven Decision-Making, Digital Advertising, Return On Investment, A/B Testing, Machine Learning Methods, Advertising, Analytics, Social Media Strategy, Marketing Automation, Predictive Modeling
初级 · 专项课程 · 3-6 个月
University of Michigan
您将获得的技能: Performing Arts, Social Justice, Advocacy, Art History, Social Impact, Culture, World History, Music, Cultural Diversity, Storytelling, Creativity
初级 · 课程 · 1-3 个月