客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

您将获得的技能: Customer Insights, Digital Marketing, Digital Advertising, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing, Online Advertising, Strategic Marketing, Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Email Marketing, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals
初级 · 课程 · 1-4 周

您将获得的技能: HubSpot CRM, Digital Transformation, Customer Relationship Management, Customer Support, Business Transformation, Process Analysis, Business Systems, Technology Strategies, Process Improvement, Business Development
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: User Experience Design, Persona (User Experience), Design Research, User Research, User Centered Design, Usability, User Flows, Research, Qualitative Research, Design Software, Prioritization
中级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Generative AI Agents, Responsible AI, Generative AI, Data Ethics, No-Code Development, ChatGPT, Workflow Management, Email Automation, Process Design, Business Process Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Customer and Client Support, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce
初级 · 专项课程 · 1-3 个月

您将获得的技能: Customer Engagement, Responsible AI, Data Ethics, No-Code Development, Customer experience improvement, Email Automation, Customer Service, Business Process Automation, Customer Analysis, Automation, Generative AI, Customer Data Management, Customer Communications Management, Customer Relationship Management (CRM) Software, Customer Support, Workflow Management, Artificial Intelligence, Customer and Client Support, Agentic systems, Ethical Standards And Conduct
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Prompt Engineering, Customer Retention, Customer Acquisition Management, User Feedback, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics
中级 · 专项课程 · 1-3 个月

您将获得的技能: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
中级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Analysis, Organizational Strategy, Marketing Automation, Case Studies, Market Analysis, Analysis, Business Strategy, Spatial Data Analysis, Automation, Auditing, Business Metrics
混合 · 课程 · 1-4 周
IE Business School
您将获得的技能: 沟通, 品牌战略, 内容营销, 新闻学, 叙事, 创造力, 品牌意识, 广告, 广告活动, 目标受众, 内容创作, 客户体验战略(CX), 生产规划, 品牌管理, 徽标设计, 营销设计, 改善客户体验, 打造品牌, 创意设计, 目标市场
初级 · 专项课程 · 3-6 个月

您将获得的技能: Responsible AI, Tensorflow, PyTorch (Machine Learning Library), Network Performance Management, Artificial Intelligence and Machine Learning (AI/ML), IT Automation, Network Monitoring, Internet Of Things, Generative AI, Artificial Intelligence, Telecommunications, Network Architecture, Computer Networking, Emerging Technologies, Generative AI Agents, Wireless Networks, Digital Communications, Network Protocols, System Design and Implementation, Communication
高级设置 · 课程 · 1-3 个月