市场营销课程
市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。
市场营销课程和证书
状态：免费试用University of Pennsylvania
您将获得的技能: 战略营销, 营销, 打造品牌, 消费者行为, 品牌战略, 客户体验战略（CX）, 营销策略与技巧, 目标市场, 进入市场战略, 营销传播, 营销分析, 客户洞察
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
状态：免费试用University of London
您将获得的技能: 国际关系, 竞争分析, 战略营销, 运行效率, 运营管理, 营销策略, 文化, 营销, 可持续商业, 营销策划, 工艺设计, 消费者行为, 社会科学, 营销策略与技巧, 卓越运营, 业务运营, 商业道德, 全球营销, 企业管理, 营销心理学
状态：免费试用状态：人工智能技能Meta
您将获得的技能: Instagram, 营销活动经理, 营销, 性能分析, 社交媒体管理, 营销预算, 内容创作, 目标受众, 在线广告, 社交媒体活动, 营销分析, 品牌管理, 营销效果, 智能目标, 关键绩效指标 (KPI), 数字化营销, 社交媒体营销, 社交媒体, 社交媒体战略, 付费媒体
状态：免费试用Meta
您将获得的技能: 数据驱动的决策制定, Google Analytics（分析）, 数据分析, Facebook, 信息隐私, 个人身份信息, 营销, 数据收集, 分析, 营销分析, 数据整合, 广告, 网络分析, 应用编程接口 (API), 数字化营销
状态：免费试用Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
是什么让您今天来到 Coursera？
状态：免费试用您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
状态：免费试用IE Business School
您将获得的技能: 同行评审, 数据分析, 营销策略, 商业研究, 营销, 业务规划, 消费者行为, 市场调查, 产品战略, 创建调查, 营销策划, 案例研究, 目标市场, 价值主张, 产品营销, 研究设计, 调查, 营销渠道, 营销传播, 市场分析
状态：免费试用Digital Marketing Institute
您将获得的技能: 营销策略, Instagram, 内容创作, 内容营销, 营销, 目标受众, Facebook, 数字化营销, 社交媒体内容, 数字广告, LinkedIn, 数字内容, 社交媒体管理, 社交媒体营销, 社交媒体活动, 数字媒体战略, 广告活动, 网络分析, 社交媒体战略, 社交媒体
状态：免费试用University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning
状态：免费试用状态：人工智能技能您将获得的技能: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Content Marketing, Creative Design, Target Audience, Generative AI, Digital Advertising, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
状态：免费试用IE Business School
您将获得的技能: 整合营销传播, 品牌营销, 品牌战略, 营销活动经理, 促销策略, 沟通, 营销管理, 营销, 营销预算, 媒体策划, 传播规划, 打造品牌, 消费者行为, 营销策划, 品牌忠诚度, 品牌意识, 营销策略与技巧, 营销传播, 广告, 品牌管理
总之，以下是 10 最受欢迎的 marketing 课程
- 市场营销入门: University of Pennsylvania
- Google Digital Marketing & E-commerce: Google
- 商业和营销策略: University of London
- 元社交媒体营销: Meta
- 营销分析基础: Meta
- Marketing Strategy: Illinois Tech
- Think Outside the Inbox: Email Marketing: Google
- 营销策略: IE Business School
- 社交媒体营销实践: Digital Marketing Institute
- Generative AI in Marketing: University of Virginia Darden School Foundation
