Adobe Analytics 课程可以帮助您学习数据收集技术、报告生成、用户细分和转换跟踪。您可以掌握解析数据趋势、优化营销策略以及通过解析洞察提升用户体验的技能。许多课程都会介绍 Adobe Experience Cloud 和各种 Dashboard 等工具,展示如何有效地 Visualization 数据,并根据用户行为和营销活动绩效做出明智的决策。

Amazon Web Services
您将获得的技能: Data-Driven Decision-Making, Data Lakes, Analytics, Data Architecture, Data Warehousing, Data Management, Data Analysis, Big Data, Business Analytics, Data Storage, Amazon Web Services, Machine Learning, Data Strategy
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: 客户分析, 人工智能个性化, 营销自动化, 社交媒体活动, 性能分析, 生成式人工智能, Google 分析, 营销分析, 客户洞察, 人工智能, 活动管理, 负责任的人工智能
中级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Earned Media, Social Media Campaigns, Social Media, Analytics, Owned Media, Digital Advertising, Performance Measurement, Mobile Banking, Data-Driven Decision-Making, Consumer Behaviour, Data Ethics, Key Performance Indicators (KPIs), Data Collection
中级 · 课程 · 1-3 个月

您将获得的技能: A/B Testing, Marketing Strategies, Predictive Analytics, Analytics, Customer Insights, Real Time Data, Text Mining, Scheduling
初级 · 课程 · 3-6 个月

您将获得的技能: Data Storytelling, Dashboard, Data Pipelines, Web Analytics, Strategic Prioritization, Customer Retention, Process Analysis, Customer Analysis, Product Strategy, SQL, Data Analysis, Business Intelligence, Data Warehousing, Pandas (Python Package), Performance Metric, Statistical Analysis, Scikit Learn (Machine Learning Library), Decision Making, Resource Allocation, Python Programming
中级 · 专项课程 · 3-6 个月

您将获得的技能: Google Analytics, Marketing Analytics, Performance Reporting, Looker (Software), Web Analytics and SEO, Customer Analysis, Marketing Strategies, Search Engine Optimization, A/B Testing, Google Ads, Data Storytelling, Smart Goals, Campaign Management, Analytics, Predictive Analytics, Analysis, Data Visualization, Target Audience, Process Improvement and Optimization, Process Optimization
初级 · 专项课程 · 3-6 个月

您将获得的技能: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Automation, Spreadsheet Software, Web Analytics, Email Marketing, Marketing Analytics, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts, Project Management Software
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Dashboard, Data Storytelling, Marketing Budgets, Heat Maps, Looker (Software), Process Mapping, Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Predictive Analytics, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, R Programming, Python Programming
中级 · 专项课程 · 3-6 个月

您将获得的技能: Brand Awareness, Pivot Tables And Charts, Brand Management, Market Intelligence, Surveys, Marketing Analytics, Branding, Google Analytics, Dashboard, Looker (Software), Business Intelligence, Market Research, Key Performance Indicators (KPIs), Financial Forecasting, Data Storytelling, Tableau Software, Power BI, Forecasting, Regression Analysis, SQL
中级 · 专项课程 · 3-6 个月

Unilever
您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Keyword Research, MarTech
初级 · 专业证书 · 3-6 个月

您将获得的技能: Performance Reporting, Content Performance Analysis, Web Analytics, Google Analytics, Driving engagement, Performance Analysis, Marketing Analytics, Content Strategy, Data Analysis, Data-Driven Decision-Making, Target Audience, Analytics, Customer Insights, Trend Analysis, Marketing Strategies, Process Optimization, Multimedia
初级 · 课程 · 1-3 个月

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
初级 · 专项课程 · 1-3 个月