市场营销课程
市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。
市场营销课程和证书
状态：免费试用University of Pennsylvania
您将获得的技能: 战略营销, 客户体验战略（CX）, 品牌战略, 营销策略与技巧, 客户洞察, 营销, 消费者行为, 目标市场, 打造品牌, 进入市场战略, 营销分析, 营销传播
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
状态：免费试用University of London
您将获得的技能: 竞争分析, 战略营销, 营销心理学, 营销策略, 文化, 商务, 卓越运营, 运营管理, 营销策略与技巧, 可持续商业, 运行效率, 营销, 商业道德, 工艺设计, 国际关系, 消费者行为, 社会科学, 业务运营, 营销策划, 全球营销
状态：免费试用状态：人工智能技能Meta
您将获得的技能: 内容创作, 在线广告, 营销, Instagram, 营销预算, 内容性能分析, 社交媒体战略, 性能分析, 社交媒体营销, 目标受众, 社交媒体活动, 品牌管理, 数字化营销, 营销分析, 社交媒体管理, 营销活动经理, 付费媒体, 社交媒体, 智能目标, 营销效果
状态：免费试用Meta
您将获得的技能: 数据收集, 数据分析, 客户数据管理, Google Analytics（分析）, 营销, 信息隐私, 个人身份信息, 营销分析, 数据驱动的决策制定, 数据整合, 网络分析, 数字化营销, 应用编程接口 (API), 市场数据, 广告, 应用程序接口网关
状态：免费试用Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
是什么让您今天来到 Coursera？
状态：免费试用您将获得的技能: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Newsletters, HubSpot CRM, Marketing Analytics, Promotional Strategies, Data Ethics, A/B Testing, Smart Goals, Customer Retention, Key Performance Indicators (KPIs), Goal Setting
状态：免费试用IE Business School
您将获得的技能: 创建调查, 数据分析, 同行评审, 营销策略, 市场调查, 调查, 营销, 产品战略, 目标市场, 消费者行为, 业务规划, 价值主张, 案例研究, 营销策划, 产品营销, 商业研究, 营销渠道, 研究设计, 营销传播, 市场分析
状态：免费试用Digital Marketing Institute
您将获得的技能: LinkedIn, 营销策略, 营销, 内容营销, Instagram, 社交媒体营销, Facebook, 目标受众, 数字内容, B2B 销售, 社交媒体战略, 社交媒体管理, 社交媒体, 品牌意识, 数字化营销, 社交媒体活动, 网络分析, 数字广告, 广告活动, 数字媒体战略
状态：免费试用University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning
状态：免费试用状态：人工智能技能您将获得的技能: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Content Marketing, Creative Design, Target Audience, Generative AI, Digital Advertising, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research
状态：预览University of Pennsylvania
您将获得的技能: 社交网络分析, 营销心理学, 营销, 内容营销, 品牌战略, 推动参与, 社交媒体营销, 叙事, 社交媒体战略, 消费者行为, 影响, 广告, 营销传播
总之，以下是 10 最受欢迎的 marketing 课程
- 市场营销入门: University of Pennsylvania
- Google Digital Marketing & E-commerce: Google
- 商业和营销策略: University of London
- 元社交媒体营销: Meta
- 营销分析基础: Meta
- Marketing Strategy: Illinois Tech
- Think Outside the Inbox: Email Marketing: Google
- 营销策略: IE Business School
- 社交媒体营销实践: Digital Marketing Institute
- Generative AI in Marketing: University of Virginia Darden School Foundation
