数字分析课程可以帮助您学习数据收集技术、数据解析、网络流量分析和转换率优化。您可以掌握解读用户行为、细分受众和从指标中得出可行见解的技能。许多课程都会介绍 Google Analytics、Tableau 和 Adobe Analytics 等工具,演示如何应用这些技能来 Tracks 性能、衡量活动效果和提高用户参与度。

您将获得的技能: Data Storytelling, Data Visualization, Data Ethics, Exploratory Data Analysis, Sampling (Statistics), Data Visualization Software, Feature Engineering, Regression Analysis, Descriptive Statistics, Logistic Regression, Statistical Hypothesis Testing, Model Evaluation, Data Analysis, Data Science, Tableau Software, Statistical Analysis, Machine Learning, Object Oriented Programming (OOP), Interviewing Skills, Python Programming
攻读学位
高级设置 · 专业证书 · 3-6 个月

您将获得的技能: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Predictive Modeling, Analytics, Marketing, Marketing Strategies, Customer Analysis, Digital Advertising, Marketing Channel, Data Analysis, Natural Language Processing, Automation, Data Ethics, Business Ethics, Video Production, Machine Learning
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
初级 · 专项课程 · 1-3 个月

Illinois Tech
您将获得的技能: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Earned Media, Social Media Campaigns, Social Media, Analytics, Owned Media, Digital Advertising, Performance Measurement, Mobile Banking, Data-Driven Decision-Making, Consumer Behaviour, Data Ethics, Key Performance Indicators (KPIs), Data Collection
中级 · 课程 · 1-3 个月

Simplilearn
您将获得的技能: Data-Driven Decision-Making, Web Analytics, Performance Analysis, Operational Efficiency, Performance Measurement, Business Analytics, Business Intelligence, Analytics, Data Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Analytics, Marketing Automation, Marketing Planning, Spreadsheet Software, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts
初级 · 专项课程 · 3-6 个月

您将获得的技能: Dashboard, Data Preprocessing, Apache Airflow, Star Schema, Data Storytelling, Process Mapping, Extract, Transform, Load, Data Transformation, SQL, Data Pipelines, JSON, Apache Kafka, Data Warehousing, Data Modeling, Pandas (Python Package), Business Intelligence, Data Validation, Data Quality, Performance Improvement, Python Programming
中级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Social Media Marketing, Instagram, Business Intelligence, Predictive Modeling, Predictive Analytics, Case Studies
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Dashboard, Data Storytelling, Marketing Budgets, Heat Maps, Looker (Software), Process Mapping, Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Predictive Analytics, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, R Programming, Python Programming
中级 · 专项课程 · 3-6 个月
University of Colorado Boulder
您将获得的技能: 社交媒体战略, 搜索引擎优化, 在线广告, Google 广告, 数字化营销, 营销, 广告, 数字广告, 社交媒体, 绩效营销, 关键词研究, 付费媒体, 数据伦理, 广告活动, 情境广告, 点击付费广告, 搜索引擎营销, 网络分析和 SEO, 社交媒体营销, 社交媒体活动
初级 · 专项课程 · 3-6 个月

您将获得的技能: Splunk, Lightweight Directory Access Protocols, System Monitoring, Scripting, Dashboard, Business Intelligence, Scatter Plots, Pivot Tables And Charts, Servers, Data Visualization Software, Data-Driven Decision-Making, Software Installation, Role-Based Access Control (RBAC), Data Analysis Expressions (DAX), Data Pipelines, Authentications, Unstructured Data, Data Visualization, Windows Servers, Network Troubleshooting
初级 · 专项课程 · 3-6 个月