中This course, 'The Role of Media in the Digital Age', provides a comprehensive understanding of news, journalism, and effective press relations in today's evolving media landscape. You'll learn communication strategies applicable in business and marketing contexts. Upon completion, you will be able to analyze media scenarios, develop tailored communication approaches, and understand digital marketing channels for effective messaging. No prior experience required. This course is ideal for those interested in business, marketing, or digital marketing.
The Role of the Media
您将获得的技能
- Communication
- Public Speaking
- Communication Strategies
- Press Releases
- Non-Verbal Communication
- Media Relations
- Media and Communications
- Journalism
- Crisis Management
- Strategic Communication
- Marketing Communications
- Content Creation
- Media Strategy
- Presentations
- Public Relations
- Verbal Communication Skills
- Digital Marketing
要了解的详细信息
可分享的证书
添加到您的领英档案
作业
5 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Communicating with Presence 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有3个模块
Upon completion of this module, learners will be able to interpret different scenarios and determine the most appropriate communication strategy and approach for a specific situation.
涵盖的内容
7个视频1篇阅读材料2个作业
Upon completion of this module, learners will have acquired the necessary skills for recognising the different aspects of media including its definitions and role in society and how to use the tips and techniques to make a story newsworthy
涵盖的内容
6个视频1个作业
Upon completion of this module, participants will have acquired the necessary skills for public speaking as well as how to maintain attention and control in a press conference or media interview.
涵盖的内容
7个视频2个作业
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
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状态：免费试用University of Illinois Urbana-Champaign
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自 2020开始学习的学生
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常见问题
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
更多问题
提供助学金，