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学生对 University of Illinois Urbana-Champaign 提供的 Digital Marketing Analytics in Theory 的评价和反馈

4.5
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4,819 个评分

课程概述

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Theory is the first in a two-part series of complementary courses and focuses on the background information and frameworks analysts need to be successful in today's digital business world. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

SC

Sep 22, 2020

Base content is goodConsider merging this course with the next one i.e Digital Analytics for Marketing Professionals: Marketing Analytics in Practice.Many of the readings and slides are common

DN

Jan 30, 2016

Excellent information and presented in an easy-to-understand format. My only reason for not giving this course five stars was how many examples and details were out of date and not current to today.

筛选依据：

751 - Digital Marketing Analytics in Theory 的 775 个评论（共 1,165 个）

创建者 Misbahul A

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Jul 5, 2020

great

创建者 Suchitra K

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May 21, 2020

Great

创建者 MOHD S

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Feb 22, 2020

Right

创建者 Adriano D

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Jul 8, 2019

great

创建者 Daniel C

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Nov 3, 2017

Great

创建者 maher a

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Feb 6, 2016

great

创建者 QuynhNNCS180599

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Oct 13, 2024

good

创建者 anhpmhs186126

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Sep 19, 2024

Good

创建者 nhinhphs180680

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Sep 18, 2024

good

创建者 Akshobya A S

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Sep 3, 2024

Nice

创建者 KAVYA N V

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Aug 24, 2024

good

创建者 APEKSHA L J I

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Aug 11, 2024

good

创建者 Nguyễn H K K H

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Jan 10, 2024

good

创建者 Debashis H

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Feb 19, 2023

good

创建者 Shaina

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Jul 27, 2022

good

创建者 Poojari P S

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May 13, 2022

good

创建者 DINESH J

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Apr 11, 2022

Good

创建者 saurabh a

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Dec 17, 2021

good

创建者 邱舒敏

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Aug 23, 2021

good

创建者 Manishankar K

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Sep 12, 2020

nice

创建者 Mark K

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Sep 4, 2020

goog

创建者 DALPAT K

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Jul 10, 2020

nice

创建者 Akash B

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Jul 9, 2020

NICE

创建者 Learn W N

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Jun 24, 2020

good

创建者 Ravindra S R

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May 4, 2020

Good