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返回到 From Likes to Leads: Interact with Customers Online

学生对 Google 提供的 From Likes to Leads: Interact with Customers Online 的评价和反馈

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课程概述

From Likes to Leads: Interact with Customers Online is the third of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will help you develop social media marketing strategies. Social media is a key digital marketing channel for many businesses because of the large number of people who use social platforms to socialize, interact with businesses, and share content. No digital marketing strategy is complete without an online brand presence where customers can engage with a brand. In this course you’ll explore social media platforms and identify which platform is the most appropriate for specific business needs. You’ll learn how to create content for social media using graphic design principles for marketers and learn how to manage a social media presence. In addition you’ll set goals and success metrics for social media ads. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Identify the five core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, and advertising - Determine how to choose social media platforms for a campaign - Understand how to boost engagement on social media - Learn how to write, design, and repurpose engaging content for social media - Recognize how to use the data gathered from social media analytics as a decision-making tool - Learn best practices for presenting a social media report - Achieve specific marketing goals through the use of paid social media...

热门审阅

PG

Sep 10, 2022

T​his course is amazing. It covers everything you need to know about social media marketing. I highly recommend this course for everyone who wants to create a career in Digital Marketing Industry.

AS

Jun 16, 2024

Thank you Cindy for an incredible dive into the world of Social Media Marketing. This course has covered all the corners of SMM and even more. I highly appreciate your effort! Thanks again!

筛选依据：

576 - From Likes to Leads: Interact with Customers Online 的 600 个评论（共 791 个）

创建者 Saleh

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Feb 27, 2023

Amazing

创建者 Umer Q

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Dec 6, 2022

Amazing

创建者 Karlis C

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Nov 4, 2022

Thanks!

创建者 권장순

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Oct 23, 2022

great!

创建者 RAHUL P

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Sep 5, 2022

Awesome

创建者 faisal a

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Apr 8, 2025

thanks

创建者 Cesar M

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Jul 4, 2024

Thanks

创建者 Tânia C

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Dec 5, 2023

Great!

创建者 THAMER H I A

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Mar 18, 2023

thanks

创建者 BASHAR D

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Mar 7, 2023

thanks

创建者 Chittipa N

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Mar 10, 2025

Great

创建者 Catana C

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Feb 5, 2025

Great

创建者 lakshaya

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Dec 19, 2024

great

创建者 Rajesh

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Jul 21, 2024

Great

创建者 ERGARAEVA D

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Apr 2, 2024

супер

创建者 Allan M

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Mar 10, 2024

super

创建者 Samim S

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Dec 9, 2023

Great

创建者 Babar A

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Aug 25, 2023

great

创建者 Nguyễn Đ T

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Jul 12, 2023

Good!

创建者 Naveed I

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May 21, 2023

great

创建者 Gloria K

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Apr 14, 2023

GREAT

创建者 Sachin B

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Apr 12, 2023

Great

创建者 Mouadh M

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Mar 6, 2023

Super

创建者 Pongpeerapat H

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Jan 23, 2023

good

创建者 Maria M

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Dec 7, 2022

great