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学生对 University of California, Davis 提供的 The Strategy of Content Marketing 的评价和反馈

4.5
5,344 个评分

课程概述

In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

热门审阅

SC

Nov 10, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

MN

Jul 12, 2020

I enrolled myself in a six weeks course, "The Strategy of Content Marketing" offered by the University of California, Devis, lead by Chief Content Officer - Sonia Simone.Thank you, Coursera!

筛选依据:

1476 - The Strategy of Content Marketing 的 1500 个评论(共 1,687 个)

创建者 Hans V E

May 16, 2020

Really strong for beginners and has enough for seasoned pros to get smarter.

创建者 usha v

Sep 25, 2024

Really helpful course to learn about the ins and outs of content marketing

创建者 Abigail M

Sep 20, 2020

Informative and easy to use. Diverse mix of teaching and learning methods.

创建者 Rodolfo C

Feb 28, 2022

A great course full with interesting material a lot of very handy tools.

创建者 Hogeon

May 2, 2023

Above avg. beginner course on Content Marketing. Got some useful tips.

创建者 Wanjiru K

Oct 4, 2021

It was a great course; helped me build my knowledge and challenged me.

创建者 Alejandra H G

Feb 24, 2024

muy dinamico y completo en información al igual que las explicaciones

创建者 Shreyan N

Mar 7, 2025

Excellent course for building strong foundation in content marketing

创建者 Biruk N

Nov 21, 2024

It is good course it enhances your ability, so you have to take it.

创建者 Nandhini N

Jul 28, 2020

This course is very useful and a better way to develop our business

创建者 Rohit K

May 23, 2020

content marketing is one of the good certificate course on Coursera

创建者 Esteban Á

Mar 13, 2020

Good course to keep improving the creation of good quality content!

创建者 Jordi R

Mar 30, 2021

It has been a very intersting course with challenging assignments.

创建者 shubham c

May 22, 2020

Very insightful course,I have learned the art of content marketing

创建者 Nutsareeya S

May 22, 2020

Good course! suggest to people who want more techniques and tips!

创建者 lionel s

Dec 10, 2020

I encourage people to do this certification it's really awesome

创建者 Aakash K

Oct 16, 2021

Great Course, they need to include more video than podcasts.

创建者 Shaun W W M

Jul 28, 2021

I thought the course was very well laid out and informative.

创建者 Aliza

Jul 16, 2020

This is really a very good course, it worth to give time.

创建者 Yash J

May 24, 2020

Got to learn easily with good assignment on this platform

创建者 Vishal G

May 11, 2020

Thanks for the course and the course was worth it for me.

创建者 Emmad M E

Mar 2, 2021

Rich of information , very important to any marketers.

创建者 Elisha s

Aug 1, 2020

It was very nicely explained. Got to learn new things.

创建者 Adriana P

May 24, 2020

I will use all what I learned, I fill more confident.