Value Propositions

价值主张是一个清晰的陈述,它解释了你的产品如何解决客户的问题,提供具体的好处,并告诉客户为什么他们应该购买你的产品而不是竞争对手的产品。Coursera 的价值主张目录教您如何设计、分析和实施强有力的价值主张。您将学会如何巧妙地阐述产品或服务的优势,了解客户的需求和痛点,并设计令人信服的价值主张来影响决策。在掌握了这一战略营销技能后,您就能更好地推动业务增长,提高客户满意度,使您的产品或服务在竞争激烈的市场中脱颖而出。
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“value propositions” 的结果

  • 状态:免费试用

    您将获得的技能: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication

  • 状态:新
    状态:免费试用

    您将获得的技能: Interviewing Skills, Applicant Tracking Systems, Communication, Google Gemini, Professional Development, LinkedIn, Value Propositions, Business Writing, Planning, LLM Application, Adaptability, Google Sheets, AI Personalization, Generative AI, Resourcefulness, Timelines, Personal Attributes, Professional Networking, Interpersonal Communications

  • 状态:新
    状态:免费试用

    您将获得的技能: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Ideation, Team Performance Management, Competitive Analysis, Risk Management, Business Strategy, Data Analysis

  • 状态:免费试用

    您将获得的技能: 财务分析, 创新, 新业务开发, 财务预测, 价值主张, 验证和确认, 产品开发, 业务规划, 企业战略, 业务建模, 创业, 客户分析

  • 状态:新
    状态:免费试用

    您将获得的技能: Communication, Professional Development, Google Gemini, LinkedIn, Value Propositions, Interviewing Skills, Adaptability, Professional Networking, AI Personalization, Resourcefulness

  • 状态:新
    状态:免费试用

    您将获得的技能: Content Creation, Target Audience, Storytelling, Brand Strategy, Branding, Social Media, Brand Awareness, Social Media Marketing, Brand Management, Content Marketing, Instagram, Market Opportunities, Value Propositions, Self-Awareness, Growth Strategies, Communication

是什么让您今天来到 Coursera?

  • 状态:免费试用

    您将获得的技能: 市场调查, 价值主张, 跨职能合作, 商业敏锐度, 产品开发, 利益相关者管理, 投资组合管理, 产品管理, 产品战略, 项目管理, 产品生命周期管理

  • 状态:新
    状态:预览

    您将获得的技能: Consultative Selling, Value Propositions, Sales Strategy, Executive Presence, Solution Selling, B2B Sales, Sales Presentations, Global Marketing, Stakeholder Communications, Business Communication, Strategic Partnership, Competitive Analysis, Active Listening, Customer Insights, Needs Assessment, Relationship Building

  • 状态:免费试用

    University of Virginia

    您将获得的技能: 客户洞察, 市场调查, 价值主张, 收入管理, 营销心理学, 竞争分析, 行为经济学, 案例研究, 市场动态, 分析, 消费者行为, 客户分析, 全球营销

  • 状态:新
    状态:预览

    您将获得的技能: Sales Strategy, Consultative Selling, B2B Sales, Customer Relationship Building, Business Communication, Sales Presentations, Overcoming Objections, Sales Process, Digital Transformation, Prospecting and Qualification, AI Personalization, Value Propositions, Customer Relationship Management (CRM) Software

  • 状态:新
    状态:预览

    您将获得的技能: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service

  • 状态:新
    状态:预览

    您将获得的技能: Sales Pipelines, Prospecting and Qualification, Sales Process, Persuasive Communication, Communication, Value Propositions, B2B Sales, Technical Sales, Overcoming Objections, Customer Relationship Management (CRM) Software, Sales, Sales Strategy, Product Knowledge, Sales Presentation, Market Analysis, Market Dynamics, Market Research, Customer Analysis

是什么让您今天来到 Coursera?

主要合作伙伴

  • Fundação Instituto de Administração
  • Tecnológico de Monterrey
  • University of Maryland, College Park
  • University of Virginia
  • Kennesaw State University
  • Goldman Sachs
  • IE Business School
  • Universidad de los Andes