获得晋升所需的知识和技能。
此角色有 US$67,968 工资中位数¹.
A Public Relations Specialist manages an organization’s communication with the public and media. They create strategies to enhance the public image.
此角色有 US$67,968 工资中位数¹.
提供方
此角色有 US$53,120 工资中位数¹.
A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.
此角色有 US$53,120 工资中位数¹.
提供方
攻读学位
专业证书
Meta
攻读学位
专业证书
课程
Meta
课程
攻读学位
专业证书
Meta
攻读学位
专业证书
Adobe
专业证书
课程
University of California, Davis
课程
SkillUp
课程
Coursera
课程
Coursera
课程
在整个课程(说明和评估)中使用的语言。
Meta
您将获得的技能: 打造品牌, 内容性能分析, 客户参与, 社交媒体营销, 社交媒体管理, Instagram, 社交媒体战略, 生成式 AI 代理, 内容管理, 内容营销, 内容创作, Facebook
初级 · 课程 · 1-4 周
Meta
您将获得的技能: 付费媒体, 关键绩效指标 (KPI), 内容创作, 社交媒体管理, Instagram, 社交媒体战略, 数字化营销, 营销分析, 在线广告, 社交媒体营销, 营销预算, 广告, 品牌管理, 广告活动, 目标受众, 营销效果, 智能目标, 社交媒体, 营销, 社交媒体活动
攻读学位
初级 · 专业证书 · 3-6 个月
University of California, Davis
您将获得的技能: Social Media Content, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Social Media Management, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Digital Content, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Data Analysis
中级 · 课程 · 1-3 个月
Adobe
您将获得的技能: Regulation and Legal Compliance, 打造品牌, 文案写作, 多媒体, 道德标准与行为, 社交媒体内容, 客户参与, 社交媒体管理, 推动参与, Adobe Creative Cloud, 内容性能分析, 目标受众, 社交媒体战略, 社交媒体营销, 制定计划, 视频制作, 社交媒体, 内容战略, 内容创作, 社交媒体活动
初级 · 课程 · 1-4 周
您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
攻读学位
初级 · 专业证书 · 3-6 个月
Adobe
您将获得的技能: Content Creation, Typography, Responsible AI, Logo Design, Generative AI, Social Media, Graphic Design, Social Media Management, User Interface and User Experience (UI/UX) Design, Social Media Campaigns, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Prompt Engineering, Infographics, Content Strategy, Storytelling, Color Theory, Branding
初级 · 专业证书 · 3-6 个月
您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月
SkillUp
您将获得的技能: Social Media Management, Social Media, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Content Creation, Instagram, TikTok, Content Marketing, Content Performance Analysis, Growth Strategies, Calendar Management, Drive Engagement, Digital Marketing, Scheduling, Brand Awareness, Customer Engagement, Branding, Market Research, Data-Driven Decision-Making
初级 · 课程 · 1-4 周
Coursera Project Network
您将获得的技能: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement
混合 · 指导项目 · 不超过 2 小时
Coursera Project Network
您将获得的技能: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting
中级 · 指导项目 · 不超过 2 小时
Coursera Project Network
您将获得的技能: Social Media Management, Social Media Content, Social Media, Scheduling, Social Media Marketing, Social Media Strategy
初级 · 指导项目 · 不超过 2 小时
您将获得的技能: Instagram, Content Performance Analysis, Social Media Management, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric, Analytics
初级 · 课程 · 1-4 周