公共关系课程
公共关系课程可以帮助你学习媒体关系、危机公关、品牌管理和战略信息传递。你可以培养受众分析、内容创作和有效讲故事的技能。许多课程都会介绍一些工具，如新闻发布软件、社交媒体管理平台和解析工具，这些都有助于衡量活动的成功与否，并与不同的受众互动。
热门公共关系课程与认证
状态：免费试用状态：人工智能技能您将获得的技能: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Strategic Communication, Content Strategy, Report Writing, Content Marketing, Social Media Content, Marketing Effectiveness, Generative AI
状态：免费试用University of Colorado Boulder
您将获得的技能: 媒体与传播, 打造品牌, 媒体关系, 品牌战略, 战略传播, 公共关系, 写作, 说服沟通, 专业网络, 叙事, 社交媒体, 危机管理, 市场营销和公共关系, 品牌管理, 营销传播, 企业传讯, 新闻发布, 企业可持续发展, 商业道德, 沟通策略
状态：免费试用Microsoft
您将获得的技能: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Generative AI Agents, Corporate Communications, Performance Metric, Generative AI, Content Creation, Goal Setting, Ethical Standards And Conduct
状态：免费试用IE Business School
您将获得的技能: 品牌战略, 营销策略与技巧, 整合营销传播, 打造品牌, 促销策略, 传播规划, 营销预算, 消费者行为, 营销管理, 媒体策划, 品牌意识, 沟通, 营销策划, 品牌忠诚度, 品牌营销, 广告, 营销传播, 品牌管理, 营销, 营销活动经理
状态：免费试用University of Colorado Boulder
您将获得的技能: 利益相关者的参与, 打造品牌, 研究, 战略传播, 媒体关系, 公共关系, 专业网络, 说服沟通, 商业道德, 市场营销和公共关系, 企业传讯, 企业可持续发展
状态：预览Starweaver
您将获得的技能: Target Audience, Public Relations, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Content Performance Analysis, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Stakeholder Analysis, Technology Strategies, Smart Goals, Teamwork, Ethical Standards And Conduct
是什么让您今天来到 Coursera？
状态：免费试用状态：人工智能技能您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
状态：免费试用状态：人工智能技能Meta
您将获得的技能: 社交媒体战略, 付费媒体, 内容创作, 数字化营销, 数字广告, 关键绩效指标 (KPI), 社交媒体营销, 广告, 智能目标, 品牌管理, 营销分析, 社交媒体活动, 社交媒体, 营销, 营销效果, Instagram, 社交媒体管理, 在线广告, 广告活动, 目标受众
状态：预览IESE Business School
您将获得的技能: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening
状态：免费试用University of Michigan
您将获得的技能: 创造力, 人际沟通, 推动参与, 专业精神, 沟通, 叙事, 机智, 说服沟通, 认知灵活性, 语言交流技能, 同理心, 独创性, 积极倾听, 沉着, 非语言交流, 演讲, 公开演讲, 沟通策略, 社交技能, 乐观主义
状态：免费试用University of Colorado Boulder
您将获得的技能: 打造品牌, 品牌战略, 媒体关系, 战略传播, 写作, 公共关系, 叙事, 营销传播, 新闻发布, 社交媒体, 沟通策略
状态：预览Coursera
您将获得的技能: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, Media Relations, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Promotions and Campaigns, Social Media Campaigns
与 public relations 相关的搜索
总之，以下是 10 最受欢迎的 public relations 课程
- Microsoft Public Relations and Communications Associate: Microsoft
- 公共关系与媒体简介: University of Colorado Boulder
- Introduction to Public Relations: Microsoft
- 整合营销传播：广告、公共关系、数字营销等: IE Business School
- 公共关系原则: University of Colorado Boulder
- Strategic Public Relations Planning: Starweaver
- Google Digital Marketing & E-commerce: Google
- 元社交媒体营销: Meta
- The Art of Storytelling: IESE Business School
- 善于言辞演讲与演示: University of Michigan
