内容策略课程
内容策略课程可以帮助您学习受众分析、内容创作技巧、编辑规划和绩效衡量。您可以掌握针对不同平台优化内容、根据品牌目标调整信息传递以及使用解析来完善策略的技能。许多课程会介绍用于跟踪参与度的 Google Analytics、用于组织资产的 Content Management System 和用于 Distribution 的社交媒体平台等工具，为有效实施内容战略提供实用方法。
热门内容策略课程和认证
状态：免费试用Adobe
您将获得的技能: 目标市场, 营销材料, 社交媒体管理, 社交媒体内容, 内容创作, 打造品牌, Adobe 萤火虫, 网页内容, 社交媒体战略, 目标受众, 社交媒体, Adobe Express, 推动参与, 知识产权, 社交媒体活动, Instagram, 内容战略, 内容性能分析, 社交媒体营销, 客户参与
University of California, Davis
您将获得的技能: 竞争分析, 营销分析, 内容营销, 搜索引擎优化, B2B 销售, 写作, 社交媒体战略, 文案写作, 旁听, 数字媒体战略, 营销策略与技巧, 品牌营销, 企业对消费者
状态：免费试用Simplilearn
您将获得的技能: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales
状态：新状态：免费试用您将获得的技能: Adobe Express, Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Content Creation, Marketing Automation, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis
状态：新状态：免费试用您将获得的技能: AI Personalization, Business Process
状态：新状态：免费试用您将获得的技能: Canva (Software), Social Media Content, Social Media Campaigns, Content Creation, Visual Design, Social Media Marketing, Generative AI, Video Production, Content Marketing, Graphic Design, Video Editing, ChatGPT, Marketing Design, AI Workflows, Prompt Engineering, Content Strategy, Animations, Storytelling, Branding, Responsible AI
是什么让您今天来到 Coursera？
状态：免费试用Digital Marketing Institute
您将获得的技能: 社交媒体管理, Facebook, 内容创作, 社交媒体战略, 付费媒体, 社交媒体, 社交媒体营销, 目标受众, 数字广告, 客户参与, 社交媒体活动, 数字化营销, Instagram, 内容战略, 内容性能分析
状态：新状态：免费试用Coursera
您将获得的技能: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Marketing Strategies, Blogs, Marketing Psychology, Collaborative Software, AI Enablement, ChatGPT, Online Advertising, MarTech, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
状态：免费试用Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
状态：免费试用IE Business School
您将获得的技能: 叙事, 品牌战略, 演讲, 社交媒体内容, 品牌意识, 打造品牌, 内容创作, 目标受众, 内容营销, 新闻学, 客户参与, 广告, 内容战略, 营销传播
状态：预览您将获得的技能: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
状态：免费试用Northwestern University
您将获得的技能: 整合营销传播, A/B 测试, 内容创作, 赢得媒体, 营销策略, Facebook, 媒体战略, 社交媒体战略, 付费媒体, 内容营销, 社交媒体, 自有媒体, 推动参与, 数字广告, 关键绩效指标 (KPI), 社交媒体营销, 广告, 客户参与, 全球营销
是什么让您今天来到 Coursera？
与 content strategy 相关的搜索
总之，以下是 10 最受欢迎的 content strategy 课程
- 社交媒体内容和策略: Adobe
- 内容营销策略: University of California, Davis
- Content Strategy: Simplilearn
- AI-Powered Content Marketing and Strategy: Adobe
- ChatGPT for Content Creation and Planning: Skillshare
- Creative Content Creation Toolkit: Coursera
- 社交媒体和社交内容战略: Digital Marketing Institute
- Content Creation and Copywriting: Coursera
- Marketing Strategy: Illinois Tech
- 在品牌和内容营销中讲故事: IE Business School
