客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

Coursera
您将获得的技能: 人工智能, 负责任的人工智能, 营销分析, 营销活动经理, 社交媒体活动, 性能分析, ChatGPT, 个性化服务, 数据伦理, 客户洞察, 生成式人工智能, 营销自动化, Google Analytics(分析), 客户分析, OpenAI
中级 · 课程 · 1-4 周

Arizona State University
您将获得的技能: 优先次序, 时间管理, 组织技能, 自我意识, 生产率, 情绪商数, 个人发展, 压力管理
混合 · 课程 · 1-3 个月
Macquarie University
您将获得的技能: Microsoft Excel, Spreadsheet Software, Dashboard, Excel Formulas, Data Analysis Expressions (DAX), Consolidation, Data Visualization, Data Integration, Data Management, Data Cleansing, Automation
中级 · 课程 · 1-3 个月

The State University of New York
您将获得的技能: 同行评审, 设定目标, 绩效考核, 招聘策略, 人才招聘, 自我意识, 培训, AI 赋能, 员工培训, 投资组合管理, 制定基准, 智能目标, 建设性反馈, 个人发展, 工作分析, 测试工具, 专业发展
中级 · 课程 · 1-3 个月

Arizona State University
您将获得的技能: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Product Improvement, Technology Solutions, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Opportunities, Market Research, User Feedback, Business Modeling, Presentations
初级 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
中级 · 指导项目 · 不超过 2 小时

Vanderbilt University
您将获得的技能: 竞争分析, 创新, 案例研究, 创造力, 技术解决方案, 组织战略, 风险管理, 商业策略, 文化 Transformer, 组织变革, 管理团队, 思想引领
混合 · 课程 · 1-3 个月

Zoho Corporation
您将获得的技能: Sales Process, Customer Relationship Management, Account Management, Sales Management, Customer Relationship Management (CRM) Software, Selling Techniques, Sales, General Sales Practices, Sales Pipelines, Sales Presentation, Sales Strategy, Verbal Communication Skills, Process Mapping, Business Software, Sales Enablement, Sales Development, Closing (Sales), Sales Operations, Problem Solving, Critical Thinking
初级 · 专业证书 · 3-6 个月

DeepLearning.AI
您将获得的技能: CrewAI, AI Workflows, AI Orchestration, Generative AI Agents, Artificial Intelligence, Agentic systems, Business Process Automation, Prompt Engineering Tools, Tool Calling, Context Management
初级 · 项目 · 不超过 2 小时

Coursera
您将获得的技能: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Data Ethics, Integration Testing, Artificial Intelligence, Application Programming Interface (API), Software Design Patterns, Security Controls, Customer Data Management, Analytics, Data Security
高级设置 · 专项课程 · 1-4 周

IBM
您将获得的技能: 项目管理, 写作与编辑, 专业网络, 面试技巧, 谈判, LinkedIn, 语言交流技能, 招聘, 申请人跟踪系统, 沟通策略
初级 · 课程 · 1-3 个月