YouTube 营销课程可以帮助您学习视频内容创作、受众参与策略、视频 SEO 和解析。您可以掌握制作引人注目的缩略图、优化标题和描述以及利用社交媒体进行推广的技能。许多课程都会介绍 Google Analytics、TubeBuddy 和 Canva 等工具,它们有助于衡量性能、提高视频质量和设计吸引眼球的视觉效果。

University of Maryland, College Park
您将获得的技能: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing, Advertising Campaigns, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review
中级 · 课程 · 1-4 周

您将获得的技能: Social Media, Content Creation
初级 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Google Ads, Content Performance Analysis, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Performance marketing, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Media Planning, Bidding, Target Audience
初级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, Cross-Channel Marketing, Google Ads, Online Advertising, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Channel, Social Media Campaigns, Paid media, Performance marketing, Advertising, Return On Investment, Media Buying, Marketing Analytics, Marketing Budgets, Budget Management, Data-Driven Decision-Making, Cost Benefit Analysis
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据叙事, 数据分析, 营销分析, 案例研究, 营销活动经理, 营销管理, 商业分析, 搜索引擎营销, 客户体验战略(CX), 数字化营销, 关键词研究, 数字媒体战略, 内容营销, 战略传播, 电子邮件营销, 网络分析, 营销, 数据可视化, 分析, 营销传播
初级 · 专项课程 · 3-6 个月

Universidad de Chile
您将获得的技能: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics
中级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 统计分析, 客户分析, 战略营销, 营销分析, 回归分析, 消费者行为, 投资回报, 预测分析, 客户洞察, 数据驱动的决策制定, 资源分配, 品牌管理, A/B 测试, 营销预算, 营销策略, 营销效果
初级 · 课程 · 1-3 个月
University of Pennsylvania
您将获得的技能: 战略营销, 营销分析, 消费者行为, 进入市场战略, 打造品牌, 客户洞察, 营销策略与技巧, 品牌战略, 客户体验战略(CX), 目标市场, 营销传播, 营销
混合 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 市场调查, 同行评审, 数据分析, 价值主张, 消费者行为, 案例研究, 营销渠道, 商业研究, 产品战略, 营销策划, 业务规划, 目标市场, 产品营销, 市场分析, 营销, 创建调查, 调查, 营销传播, 营销策略, 研究设计
初级 · 专项课程 · 3-6 个月

Illinois Tech
您将获得的技能: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
攻读学位
初级 · 课程 · 1-3 个月

Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Adobe Express, Target Audience, Marketing Materials, Marketing Effectiveness, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Customer Engagement, Content Creation, Generative AI Agents
初级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions
初级 · 课程 · 1-3 个月