产品营销课程可以帮助您学习市场细分、竞争分析、品牌定位和市场策略。您可以掌握制作有吸引力的信息、分析客户 Feedback 和优化营销活动的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体平台等工具,以支持跟踪绩效和与目标受众互动。
University of Illinois Urbana-Champaign
您将获得的技能: 客户体验战略(CX), 客户洞察, 改善客户体验, 案例研究, 新产品开发, 消费者行为, 创新, 市场研究, 角色开发, 设计思维, 产品战略, 需求评估, 产品开发, 商业研究, 产品管理, 流程制图, 用户研究
初级 · 课程 · 1-3 个月

Advancing Women in Tech
您将获得的技能: 客户洞察, 客户体验战略(CX), 技术产品管理, 竞争分析, 新产品开发, 创新, 市场机遇, 产品战略, 产品路线图, 说服沟通, 产品开发, 产品生命周期管理, 产品管理, B2B 销售, 市场分析, 产品要求
初级 · 课程 · 1-4 周

您将获得的技能: AI Product Strategy, Product Management, Commercialization, Technical Product Management, Model Deployment, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Product Strategy, User Interface and User Experience (UI/UX) Design, Product Design, Responsible AI, Digital Transformation, Team Performance Management, Machine Learning, Data-Driven Decision-Making, Deep Learning, User Feedback
初级 · 课程 · 3-6 个月

Simplilearn
您将获得的技能: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Social Media Campaigns, Email Marketing, Online Advertising, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Board Infinity
您将获得的技能: Product Design, Product Management, Interviewing Skills, Product Lifecycle Management, Product Roadmaps, Case Studies, Stakeholder Communications, Portfolio Management, Estimation, Product Strategy, Storytelling, Technical Communication, Communication, Analysis, Complex Problem Solving, Prioritization, Data Analysis
初级 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Product Development, Go To Market Strategy, New Product Development, Data Visualization Software, Market Analysis, Target Market, Competitive Analysis, Data Analysis, Microsoft Excel, Cross-Functional Collaboration
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Logo Design, Marketing Design, Digital Design, Marketing Collateral, Creative Design, Graphic Design, Marketing Materials, Design, Presentations, Project Design, Organizational Skills, Marketing, User Accounts, Advertising
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Value Propositions, Customer Analysis, Product Management, Product Strategy, Customer Insights, New Product Development, Product Development, Entrepreneurship, Competitive Analysis, Market Opportunities, Innovation, Leadership
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Product Roadmaps, Agile Methodology, Product Management, Wireframing, A/B Testing, Microsoft Teams, Sprint Planning, Project Management, ChatGPT, Kanban Principles
初级 · 课程 · 1-3 个月