Customer Relationship Management

客户关系管理(CRM)是一种管理企业与客户和潜在客户关系和互动的策略。Coursera 的 CRM 技能目录教您如何有效管理客户关系,以提高业务绩效。您将学习到 CRM 的各种要素,包括客户服务、客户互动、销售队伍自动化和客户数据分析。您还将探索不同的客户关系管理工具和软件,这些工具和软件旨在收集、分析和利用客户信息,从而与客户建立并保持有意义的关系,提高客户忠诚度,推动销售增长。通过掌握这些概念,您将能够为任何企业的客户满意度和盈利能力做出重大贡献。
23凭据
92门课程

相关角色

获得晋升所需的知识和技能。

  • 此角色有 US$67,456 工资中位数¹.

    描述:

    A Sales Representative sells products and services, building customer relationships to meet sales targets by identifying needs and closing deals.

    此角色有 US$67,456 工资中位数¹.

    提供方

    Fundação Instituto de Administração_logo
    Kennesaw State University_logo
  • 此角色有 US$109,440 工资中位数¹.

    描述:

    A Real Estate Agent assists clients in buying, selling, and renting properties, providing market insights and handling negotiations.

    此角色有 US$109,440 工资中位数¹.

    提供方

    Keller Williams_logo

最受欢迎

当前趋势

最新发布

筛选依据

主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。
获得行业领导者颁发的职业证书,展示您学到的专业知识。

级别
必需的

课程长度
必需的

字幕
必需的

教师
必需的

“customer relationship management” 的结果

  • 状态:免费试用

    您将获得的技能: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Marketing Automation, Marketing Analytics, Newsletters, Marketing Psychology, Digital Marketing, A/B Testing, Customer Relationship Management, UI/UX Strategy

  • 状态:免费试用

    Fundação Instituto de Administração

    您将获得的技能: Customer Success Management, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Process Design, Value Propositions, Business Analysis, Business Transformation, Business Solutions

  • 状态:预览

    Coursera Instructor Network

    您将获得的技能: Account Strategy, Customer Success Management, Customer experience strategy (CX), Customer Engagement, Customer Service, Customer Relationship Management, Milestones (Project Management), Relationship Building, Growth Strategies, Expectation Management, Data-Driven Decision-Making

  • 状态:免费试用

    您将获得的技能: 营销策略, 消费者行为, 客户洞察, 客户体验战略(CX), 营销分析, 社交媒体营销, 预测分析, 数据分析, 大数据, 用户关系管理, 营销效果, 整合营销传播, 数字化营销, 客户数据管理

  • 状态:预览

    Fundação Instituto de Administração

    您将获得的技能: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales Training, Sales Presentation, Customer Relationship Management, Prospecting and Qualification, Value Propositions, Overcoming Objections, Negotiation, Needs Assessment

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies

  • 状态:免费试用

    Fundação Instituto de Administração

    您将获得的技能: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Management, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Data Science, Data Analysis, Data Manipulation, Applied Machine Learning

  • 状态:免费试用

    您将获得的技能: Marketing Strategies, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Digital Advertising, Google Ads, Social Media Marketing, Target Audience, Data-Driven Decision-Making, Data Collection

  • 状态:新
    状态:免费试用

    您将获得的技能: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Sales Strategy, Data Centers, Customer Insights, Interviewing Skills, Sales Presentations, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

  • 状态:新
    状态:预览

    您将获得的技能: Responsible AI, Lead Generation, Upselling, Business Ethics, AI Personalization, Generative AI, Sales Strategy, Business Marketing, Marketing Automation, Cross Selling, Sales Prospecting, Email Marketing, Customer Insights, Content Creation, Customer Retention, Customer Relationship Management, Emerging Technologies

  • 状态:免费试用

    您将获得的技能: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer

  • 状态:免费

    您将获得的技能: Amazon Web Services, Call Center Experience, Customer Service, Customer Communications Management, Inbound Calls, Scalability, Outbound Calls, Customer Relationship Management, Network Routing, Real Time Data, Performance Analysis, Cost Reduction, Operational Efficiency, Capacity Planning

是什么让您今天来到 Coursera?

主要合作伙伴

  • Google Cloud
  • Fundação Instituto de Administração
  • Salesforce
  • Simplilearn
  • Pathstream
  • Amazon Web Services
  • Google
  • Kennesaw State University