竞争战略课程可以帮助您学习市场定位、竞争分析、价值主张开发和战略规划。您可以掌握识别行业趋势、评估竞争对手优劣势以及制定有效商业战略的技能。许多课程会介绍 SWOT 分析、波特五力分析和商业模型画布等工具,这些工具有助于评估市场动态和制定战略决策。
University of Virginia
您将获得的技能: 价值主张, 市场份额, 竞争分析, 战略伙伴关系, 营销, 消费者行为, Regulation and Legal Compliance, 产品生命周期管理, 新业务开发, 企业战略, 市场动态, 博弈论, 目标市场
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Budgets, Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Brand Management, Campaign Management, Competitive Analysis, Marketing Management, Brand Awareness, Product Strategy, Digital Marketing, Market Analysis, Branding, Business, Product Lifecycle Management
初级 · 专项课程 · 3-6 个月

National Taiwan University
您将获得的技能: Game Theory, Business Strategy, Business, Business Marketing, Strategic Decision-Making, Decision Making, Case Studies, Negotiation, Competitive Analysis, Market Dynamics, Product Knowledge
初级 · 课程 · 1-3 个月

University of Virginia
您将获得的技能: 创新, 风险管理, 市场机遇, 竞争分析, 战略决策, 新业务开发, 增长战略, 组织战略, 企业战略, 商业估值, 市场动态, 兼并与收购, 战略思维
混合 · 课程 · 1-4 周

University of Leeds
您将获得的技能: Innovation, Design Thinking, Intellectual Property, Ideation, Organizational Strategy, New Product Development, Business Transformation, Strategic Partnership, Business Strategy, Risk Management, Business Process
初级 · 课程 · 1-4 周

IIMA - IIM Ahmedabad
您将获得的技能: Strategic Thinking, Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Problem Solving, Strategic Leadership, Critical Thinking, Decision Making, Market Dynamics, Organizational Change, Business Analysis, Economics, Digital Media Strategy, Market Opportunities, Negotiation, Risk Management, Mergers & Acquisitions, Innovation
中级 · 课程 · 1-3 个月

您将获得的技能: Benchmarking, Competitive Analysis, Market Research, Market Dynamics, Business Research, Market Analysis, Report Writing, Business Metrics, Market Intelligence, Business Strategy, Strategic Decision-Making, Business Communication, Data-Driven Decision-Making
初级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: 业务建模, 价值主张, 竞争分析, 战略决策, 案例研究, 企业战略, 组织战略, 市场分析, 市场动态, 商业分析, 分析
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms, Emerging Technologies
初级 · 课程 · 1-4 周
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: Mergers & Acquisitions, Business Strategy, Customer Retention, Growth Strategies, Competitive Analysis, E-Commerce, Market Analysis, Consumer Behaviour, Market Share, Regulatory Compliance
混合 · 课程 · 1-3 个月
Kennesaw State University
您将获得的技能: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Brand Awareness, Marketing, Digital Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Value Propositions, MarTech, Market Dynamics, Business Strategy, Business
初级 · 专项课程 · 1-3 个月

EDHEC Business School
您将获得的技能: Intellectual Property, Business Strategy, Strategic Thinking, Competitive Analysis, Corporate Strategy, Law, Regulation, and Compliance, Asset Management, Legal Strategy, Portfolio Management, Case Studies, Asset Protection, Brand Management, Entrepreneurship, Risk Management
初级 · 课程 · 1-4 周