市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

您将获得的技能: Search Engine Optimization, Generative AI, Content Strategy, AI Enablement, Semantic Web, Workforce Development, Content Performance Analysis, Digital Marketing, Content Creation, Digital Content, Social Media, JSON
中级 · 课程 · 1-4 周

Meta
您将获得的技能: 数据叙事, 探索性数据分析, 数据管理, 数据建模, 数据展示, 营销, 数据清理, 生成式人工智能, 数据质量, 数据操作, 数据收集, 业务指标, 数据分析, Data Validation, 关键绩效指标 (KPI), 商业分析, 分析, 数据可视化
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 营销策略, 实验, 客户分析, 市场调查, 创建调查, 研究设计, 商业营销, 调查, 市场分析, 数据分析, 消费者行为, 商业研究, 研究方法, 焦点小组, 研究报告, 决策
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 社交媒体战略, 实时数据, 数据驱动的决策制定, 品牌战略, 社交媒体营销, 竞争分析, 社交媒体内容, 大数据, 社交媒体, 危机管理, 分析, 内容营销, 文本挖掘
混合 · 课程 · 1-4 周

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 客户分析, 营销分析, 市场调查, 数据驱动的决策制定, 商业分析, 客户洞察, 描述性分析, 消费者行为, 回归分析, 预测分析, 数据收集, 分析, 工艺优化
混合 · 课程 · 1-3 个月

您将获得的技能: Video Production, Adobe Express, Multimedia, Social Media Content, Cross-Channel Marketing, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Effectiveness, Visual Design, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles
初级 · 专项课程 · 1-3 个月

SkillsBooster Academy
您将获得的技能: Generative AI, AI Product Strategy, Brand Strategy, Content Creation, Business Communication, Storytelling, Media Production, Brand Awareness, Social Media Content, Digital Design, Business Ethics, Marketing Communications, Creative Thinking, Influencing, Business Transformation, Entrepreneurship, Creative Problem-Solving, Media and Communications, Customer Engagement, Digital Marketing
初级 · 课程 · 1-3 个月

LearnKartS
您将获得的技能: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Google Analytics, Digital Marketing, Content Strategy, Web Content, Content Creation, User Experience, Competitive Analysis
初级 · 课程 · 1-3 个月

Northwestern University
您将获得的技能: 营销策略, 数据驱动的决策制定, 资源分配, 协作, 谈判, 战略传播, 营销, 说服沟通, 企业传讯, 激励技能, 组织领导力, 创新, 团队合作, 影响, 团队领导, 危机管理, 构思, 以人为本的设计, 设计思维, 管理团队
中级 · 专项课程 · 3-6 个月

您将获得的技能: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Branding, Social Media, Digital Content, Client Services, A/B Testing
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
初级 · 专项课程 · 3-6 个月