影响者营销课程可以帮助您学习受众定位、内容创作、活动策略和解析。您可以培养谈判合作关系、衡量参与度以及制作能与特定人群产生共鸣的引人注目的叙述等方面的技能。许多课程都会介绍社交媒体平台、解析软件和内容管理系统等工具,展示这些资源如何提高您执行有效营销活动和跟踪绩效的能力。
University of Illinois Urbana-Champaign
您将获得的技能: Marketing, Marketing Channel, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Product Development, Consumer Behaviour, New Product Development, E-Commerce, Price Negotiation, Innovation
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 文化, 人力资源管理, 组织结构, 消费者行为, 品牌管理, 文化敏感性, 协调, 全球营销, 跨文化能力, 文化多样性
攻读学位
初级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
初级 · 课程 · 1-4 周

O.P. Jindal Global University
您将获得的技能: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality
初级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

您将获得的技能: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics
中级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 促销策略, 营销, 客户洞察, 营销策略与技巧, 目标市场, 消费者行为, 营销分析, 进入市场战略, 品牌管理, 打造品牌, 营销策划, 产品规划, 价值主张, 市场分析
攻读学位
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Graphic Design, Advertising Campaigns, Layout Design, Digital Design, Style Guides, Typography, Branding, Digital Advertising
初级 · 课程 · 1-4 周

Yonsei University
您将获得的技能: 战略营销, 接待服务, 同行评审, 促销策略, 客户体验战略(CX), 客户服务, 营销, 酒店管理, 营销管理, 增长战略, B2B 销售, 消费者行为, 品牌管理, 数字化营销, 创新, 商业营销, 全球营销, 医疗保健行业知识, 目标市场, 企业对消费者
初级 · 专项课程 · 3-6 个月