全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Strategies, Marketing, Branding, Global Marketing, Social Media Marketing, Brand Management, Loyalty Programs, Digital Marketing, Strategic Partnership, Event Planning, Consumer Behaviour, E-Commerce, Business Modeling, Augmented Reality, Price Negotiation, Virtual Reality, Blockchain, Business Analysis, Data Analysis, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

Emory University
您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

University of Virginia Darden School Foundation
您将获得的技能: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, AI Personalization, Customer Communications Management, Persona Development, Machine Learning
初级 · 专项课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: 数据可视化软件, 营销策略, 电子邮件营销, 商业分析, 营销, 搜索引擎营销, 数据叙事, 分析, 关键词研究, 数字媒体战略, 营销分析, 数据可视化, 数据分析, 营销传播, 网络分析, 客户体验战略(CX), 战略传播, 案例研究, 数字化营销, 营销活动经理
初级 · 专项课程 · 3-6 个月

Digital Marketing Institute
您将获得的技能: 社交媒体战略, 营销策略, 社交媒体活动, 内容营销, 营销, LinkedIn, 社交媒体内容, 数字广告, 社交媒体营销, 社交媒体管理, 目标受众, 社交媒体, 网络分析, Facebook, 数字化营销, Instagram, 广告活动, 数字媒体战略, 内容创作, 数字内容
初级 · 专项课程 · 3-6 个月

University of California, Irvine
您将获得的技能: 社交媒体战略, 营销策略与技巧, 角色开发, A/B 测试, 留住客户, 关键绩效指标 (KPI), 数字广告, 搜索引擎营销, 关键词研究, 搜索引擎优化, 点击付费广告, 客户获取管理, 目标受众, 营销分析, 社交媒体, 改善客户体验, 网络分析, 数字化营销, 营销效果, 客户参与
初级 · 专项课程 · 1-3 个月

Universidad de Chile
您将获得的技能: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics
中级 · 课程 · 1-4 周

University of New Mexico
您将获得的技能: International Finance, Social Sciences, International Relations, Global Marketing, Intercultural Competence, Socioeconomics, Political Sciences, Cultural Sensitivity, Cultural Diversity, Business Economics, Economics, Economic Development, World History, Business Strategies, Operations Management
混合 · 课程 · 1-3 个月

您将获得的技能: Prompt Patterns, MarTech, AI Product Strategy, Customer experience improvement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Deep Learning, Content Creation, Business Ethics, Machine Learning, Image Analysis
初级 · 专项课程 · 1-3 个月

Universidad Austral
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Digital Advertising, Marketing Strategies, Marketing, Paid media, Analytics
初级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Customer experience strategy (CX), Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Digital Marketing, Consumer Behaviour, Communication Planning, Integrated Marketing Communications, Marketing Effectiveness, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Digital Communications, Content Strategy, MarTech
初级 · 专项课程 · 3-6 个月

University of Colorado Boulder
您将获得的技能: 组织战略, 营销策略, 文化, 市场机遇, 人力资源, 人力资源管理与规划, 文化多样性, 管理培训与发展, 跨文化能力, B2B 销售, 全球营销, 商业营销, 组织结构, 沟通策略, 目标市场
初级 · 课程 · 1-3 个月