Customer Retention

客户维系是一项重要的商业战略,其重点是留住现有客户并提高客户忠诚度。Coursera 的 "客户维系 "技能目录向您传授与客户保持长期关系的艺术和科学,最终实现业务的持续增长。您将学习到客户维系的基础知识,包括分析客户行为、创建忠诚度计划、了解客户终身价值以及执行有效的客户沟通策略。您还将深入了解如何使用数据驱动方法来监控客户满意度,并实施变革以改善客户体验和企业盈利能力。无论您是营销经理、企业主,还是只是想改善客户关系的人,本目录都将为您提供必要的技能。
20凭据
49门课程

最受欢迎

当前趋势

最新发布

筛选依据

主题
必需的

语言
必需的

在整个课程(说明和评估)中使用的语言。

了解产品
必需的

通过实践教程在 2 小时内掌握与工作相关的技能。
通过已评分作业、视频和论坛向顶级授课教师学习。
通过完成一系列课程和项目,深入学习学科知识。
获得行业领导者颁发的职业证书,展示您学到的专业知识。

级别
必需的

课程长度
必需的

字幕
必需的

教师
必需的

“customer retention” 的结果

  • 状态:免费试用

    您将获得的技能: Customer Retention, Trustworthiness, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Sustainable Business, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Organizational Change, Business Strategy, Business, Marketing

  • 状态:免费试用

    Liberty Mutual Insurance

    您将获得的技能: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Sales Presentation, Communication, Consultative Selling, Underwriting, Commercial Laws, Product Knowledge

  • 状态:新
    状态:免费试用

    您将获得的技能: Customer Retention, Customer Analysis

  • 状态:免费试用

    您将获得的技能: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Customer Engagement, Marketing, Campaign Management

  • 状态:免费试用

    University of California, Irvine

    您将获得的技能: 留住客户, 网络分析, 营销策略与技巧, 营销分析, 社交媒体战略, 关键绩效指标 (KPI), 数字化营销, 客户参与, 改善客户体验, A/B 测试, 数字广告, 关键词研究, 搜索引擎营销, 客户获取管理, 点击付费广告, 搜索引擎优化, 营销效果, 目标受众, 角色开发, 社交媒体

  • 状态:免费试用

    Advancing Women in Tech

    您将获得的技能: 留住客户, 跨职能团队领导, 新产品开发, 设计师, 面试技巧, 产品开发, 专业网络, 人工智能和机器学习(AI/ML), 创新, 产品战略, 财务分析, 产品管理, 技术产品管理, 绩效管理, 产品要求, 产品生命周期管理, 用户体验设计, 工程管理, 团队领导, 产品路线图

  • 状态:免费试用

    您将获得的技能: Email Marketing, Google Ads, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Media Planning, Customer experience strategy (CX), Online Advertising, Email Automation, Marketing, Digital Marketing, E-Commerce

  • 状态:新
    状态:免费试用

    您将获得的技能: Email Marketing, Customer Retention, Customer Relationship Building, E-Commerce, Strategic Marketing, Online Advertising, Performance Metric, Copywriting, Sales, Decision Making, Automation

  • 状态:免费试用

    您将获得的技能: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research

  • 状态:预览

    您将获得的技能: Sales Pipelines, Customer Relationship Management (CRM) Software, Lead Generation, Sales Process, Sales Management, Customer Retention, Sales Strategy, Prospecting and Qualification, Process Optimization, Customer Engagement

  • 状态:免费试用

    Fundação Instituto de Administração

    您将获得的技能: Customer Success Management, Customer experience strategy (CX), Agile Methodology, Customer Engagement, Customer Retention, Customer Relationship Management, Customer Data Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Process Design, Value Propositions, Business Analysis, Business Transformation, Business Solutions, Cross-Functional Collaboration

  • 状态:免费试用

    您将获得的技能: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

是什么让您今天来到 Coursera?

主要合作伙伴

  • Google
  • Fundação Instituto de Administração
  • Kennesaw State University
  • University of Maryland, College Park
  • Alfaisal University | KLD
  • Emory University
  • Ludwig-Maximilians-Universität München (LMU)
  • O.P. Jindal Global University