内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

您将获得的技能: Photo/Video Production and Technology, Video Editing, Typography, Responsible AI, Media Production, Logo Design, Generative AI, Social Media, Content Creation, Graphic Design, Social Media Management, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Infographics, Content Strategy, Color Theory, Storytelling, Branding
初级 · 专业证书 · 3-6 个月

University of California, Davis
您将获得的技能: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization
中级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising
初级 · 专项课程 · 3-6 个月

您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Marketing Strategies, Content Creation, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
初级 · 专项课程 · 1-3 个月

University of California, Davis
您将获得的技能: 数据叙事, 数据收集, 定量研究, 研究方法, 调查, 数据可视化软件, 统计分析, 定性研究, 促进讨论, 市场调查, 统计假设检验, 数据综合, 数据分析, 营销, 焦点小组, 演讲, 营销分析, 撰写建议书, 商业研究, 市场分析
初级 · 专项课程 · 3-6 个月

Meta
您将获得的技能: 社交媒体战略, 打造品牌, 内容性能分析, 内容营销, Facebook, 社交媒体活动, 社交媒体营销, 社交媒体管理, 内容创作, 客户参与, 内容管理, 品牌管理, 内容战略, Instagram
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation
初级 · 指导项目 · 不超过 2 小时

University of Virginia Darden School Foundation
您将获得的技能: 客户洞察, 大型语言模型, 生成式人工智能, Google 广告, 客户体验战略(CX), 内容营销, 数字化营销, 数字广告, 营销策略, 消费者行为, 促销策略, 关键词研究, AI 个性化服务, 营销分析, 搜索引擎营销
初级 · 课程 · 1-4 周

您将获得的技能: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Web Content, Content Marketing, Social Media Content, AI Product Strategy, Target Audience, ChatGPT, Video Production, Prompt Engineering, Workflow Management
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Social Media Strategy, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design
初级 · 指导项目 · 不超过 2 小时

University of California, Davis
您将获得的技能: Social Media Content, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Social Media Management, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Digital Content, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Data Analysis
中级 · 课程 · 1-3 个月