市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。
Emory University
您将获得的技能: 市场机遇, 战略营销, 目标市场, 创新, 价值主张, 客户体验战略(CX), 消费者行为, 营销渠道, 案例研究, 进入市场战略, 客户分析, 战略思维, 市场调查, B2B 销售, 商业营销
中级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Marketing, Performance marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Keyword Research, Target Audience, Bidding
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing, Advertising Campaigns, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review
中级 · 课程 · 1-4 周

AI Business School
您将获得的技能: Prompt Engineering, Agentic Workflows, Agentic systems, AI Workflows, Generative AI, No-Code Development, Responsible AI, Risk Management, Generative AI Agents, AI Personalization, AI Enablement, Marketing Automation, Project Design, Training Programs, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation, Productivity
初级 · 专项课程 · 1-3 个月
Emory University
您将获得的技能: Marketing Channel, Customer Demand Planning, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Process Optimization, Strategic Partnership, Coordination, Analysis
中级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Unstructured Data, Applied Machine Learning, Marketing Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Text Mining, Data Analysis, Model Evaluation, Transfer Learning, Predictive Modeling, Semantic Web, JSON, Statistical Methods, Data Manipulation
攻读学位
初级 · 专项课程 · 3-6 个月
Emory University
您将获得的技能: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management
中级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 创新, 企业战略, 改善客户体验, 消费者行为, 营销, 营销渠道, 营销策略, 案例研究, MarTech, 业务转型, 全球营销, 数字化转型, 营销管理, 数字化营销
攻读学位
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Keyword Research, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Online Advertising, Digital Advertising, A/B Testing, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Customer experience improvement
中级 · 课程 · 1-4 周

您将获得的技能: Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Social Media, Digital Marketing, Marketing Analytics, Data Ethics, Marketing Strategies, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
初级 · 专项课程 · 1-3 个月
IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Public Relations, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Marketing Management, Merchandising
初级 · 专项课程 · 3-6 个月