整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

University of Maryland, College Park
您将获得的技能: 目标市场, 撰写建议书, 用户体验设计, 原型设计, 创新, 竞争分析, 商业化, 构思, 产品生命周期管理, 产品管理, 利益相关者管理, 团队领导, 线框设计, 市场机遇, 金融建模, 产品设计, 金融报表, 产品开发, 价值主张, 新产品开发
初级 · 专项课程 · 3-6 个月

您将获得的技能: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Sustainable Development, Law, Regulation, and Compliance, Data Security, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Business Leadership, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
混合 · 课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Cybersecurity, Cyber Security Policies, Cyber Risk, Cyber Attacks, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Data Security, Threat Modeling, Computer Security, Security Awareness, Risk Management, Enterprise Security, Vulnerability, Governance, General Networking, Public Safety and National Security, Threat Detection, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

University of California San Diego
您将获得的技能: 监管事务, 药物开发, 投资组合管理, 商业化, 药品, 销售策略, 战略伙伴关系, 商业策略, 市场机遇, 临床试验, 营销策略, 药物疗法, 知识产权, 药理学
初级 · 课程 · 1-3 个月

The University of Sydney
您将获得的技能: 企业战略, 产品测试, 创新, 产品开发, 客户洞察, 用户反馈, 案例研究, 设计思维, 战略传播, 产品设计, 业务建模, 市场调查
中级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
中级 · 专项课程 · 3-6 个月

Saïd Business School, University of Oxford
您将获得的技能: Prioritization, Strategic Prioritization, Strategic Leadership, Problem Solving, Systems Thinking, Complex Problem Solving, Critical Thinking and Problem Solving, Leadership, Strategic Decision-Making, Stakeholder Communications, Responsible AI, Initiative and Leadership, AI Enablement, Leadership Development, Decision Making, Artificial Intelligence, Analysis, Critical Thinking, Root Cause Analysis, Data Ethics
初级 · 课程 · 1-4 周

您将获得的技能: Adobe Firefly, Storyboarding, Storytelling, Adobe Photoshop, Adobe Creative Cloud, Conceptual Design, Visual Design, Prompt Engineering, Creative Design, Creative Thinking, Collaborative Software, Design Thinking, Collaboration, Generative AI, Branding, Workflow Management, Communication, Asset Management
初级 · 课程 · 1-4 周

您将获得的技能: Nursing Management, Patient-centered Care, Leadership, Professionalism, Trustworthiness, Teamwork, Collaboration, Emotional Intelligence, Resilience, Assertiveness, Empathy, Problem Solving, Active Listening, Communication
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Project Schedules, Resource Allocation, Scheduling, Timelines, Project Estimation, Resource Planning, Project Planning, Capacity Planning, Project Management, Resource Management, Stakeholder Management, Stakeholder Communications
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data-Driven Decision-Making, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality
初级 · 课程 · 1-4 周

The University of Sydney
您将获得的技能: 人际沟通, 编辑, 专业精神, 协作, 沟通, 写作, 语言能力, 公开演讲, 扫盲, 校对, 研究, 道德标准与行为, 批判性思维
初级 · 课程 · 1-3 个月