获得晋升所需的知识和技能。
此角色有 US$67,968 工资中位数¹.
A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.
此角色有 US$67,968 工资中位数¹.
提供方
此角色有 US$53,120 工资中位数¹.
A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.
此角色有 US$53,120 工资中位数¹.
提供方
攻读学位
专业证书
课程
University of Illinois Urbana-Champaign
专项课程
Meta
攻读学位
专业证书
专项课程
攻读学位
专业证书
课程
Adobe
专业证书
IBM
专业证书
专项课程
专项课程
IBM
课程
在整个课程(说明和评估)中使用的语言。
您将获得的技能: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
初级 · 课程 · 1-4 周
您将获得的技能: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development
攻读学位
初级 · 专业证书 · 3-6 个月
您将获得的技能: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising
初级 · 专项课程 · 3-6 个月
您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
初级 · 课程 · 1-4 周
Meta
您将获得的技能: 社交媒体战略, 在线广告, 付费媒体, 内容创作, Instagram, 营销分析, 数字化营销, 社交媒体管理, 社交媒体活动, 内容性能分析, 营销预算, 社交媒体营销, 广告, 角色开发, 营销效果, 品牌管理, 广告活动, 社交媒体, 目标受众, 数字广告
攻读学位
初级 · 专业证书 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: 网络分析, 案例研究, 营销分析, 数据分析, 数据叙事, 客户体验战略(CX), 战略传播, 营销策略, 分析, 搜索引擎营销, 营销, 数据可视化软件, 数字化营销, 关键词研究, 数字媒体战略, 营销活动经理, 商业分析, 数据可视化, 电子邮件营销, 营销传播
初级 · 专项课程 · 3-6 个月
Adobe
您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing, Target Audience, Digital Advertising, Promotions and Campaigns, Marketing Effectiveness, Lead Generation, Marketing Automation, Customer Relationship Management, Advertising, Customer Acquisition Management, Target Market, Customer Engagement, Content Creation
初级 · 课程 · 1-4 周
您将获得的技能: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
初级 · 专业证书 · 3-6 个月
您将获得的技能: Prompt Engineering, Responsible AI, Prompt Patterns, Generative AI, Digital Advertising, Email Marketing, ChatGPT, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Search Engine Optimization, Deep Learning, Image Quality
初级 · 专项课程 · 1-3 个月
Unilever
您将获得的技能: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Market Analysis, Google Analytics, Digital Advertising, Social Media Marketing, Customer Analysis, Search Engine Marketing, Advertising Campaigns, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Marketing, Online Advertising, MarTech
初级 · 专业证书 · 3-6 个月
Coursera Instructor Network
您将获得的技能: Digital Advertising, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis
初级 · 课程 · 1-4 周
Digital Marketing Institute
您将获得的技能: 社交媒体战略, 营销策略, 消费者行为, 内容创作, 内容营销, 社交媒体内容, 客户分析, 社交媒体营销, 数字化营销, 数字化转型, 营销, 整合营销传播, 目标受众, 制定计划, 数字媒体战略, 数字内容, 内容战略, 社交媒体
初级 · 课程 · 1-4 周