University of Pennsylvania
您将获得的技能: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities
初级 · 课程 · 1-4 周
University of California, Davis
您将获得的技能: 打造品牌, 搜索引擎优化, 社交媒体战略, 目标市场, 预测, 角色开发, 竞争分析, 社交媒体, 数字化营销, 目标受众, 社交媒体营销, 关键词研究, 数据分析, 内容营销, 内容战略, 数字媒体战略, 搜索引擎营销, 内容创作, 网络分析和 SEO, 分析
初级 · 专项课程 · 3-6 个月

您将获得的技能: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric
初级 · 课程 · 1-4 周

Vanderbilt University
您将获得的技能: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Productivity, AI Personalization, AI Enablement, OpenAI, Artificial Intelligence, Large Language Modeling, Anthropic Claude, Expense Management, Productivity Software, Creativity, Verification And Validation, Communication, Planning, Marketing
初级 · 专项课程 · 3-6 个月

Northwestern University
您将获得的技能: 社交媒体战略, A/B 测试, 计划管理, 整合营销传播, 信息隐私, 关键绩效指标 (KPI), 社交媒体, 数据安全, 绩效衡量, 法律, 营销预算, 社交媒体营销, 企业对消费者, 业务指标, 营销, 客户参与, 营销效果
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 产品战略, 质量控制, 打造品牌, 管理会计, 制造 Operator, 整合营销传播, 运营管理, 组织战略, 持续改进流程, 绩效衡量, 业务, 营销策划, 供应链管理, 业务运营, 成本会计, 供应链, 流程改进, 营销, 运行分析, 性能分析
攻读学位
中级 · 专项课程 · 3-6 个月

Northwestern University
您将获得的技能: 实时数据, 社交媒体战略, 营销策略, 专业网络, 社交媒体, 目标受众, 社交媒体营销, 社交网络分析, 数字化转型, 市场分析
混合 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization
中级 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 付费媒体, 在线广告, 营销活动经理, 数字广告, 社交媒体, Facebook, 目标受众, 营销预算, 投标, 预算管理, Instagram, 社交媒体营销, 广告, 广告活动, 内容性能分析, 性能分析
初级 · 课程 · 1-3 个月

您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Brand Awareness, Brand Management, Canva (Software), Brand Strategy, Branding, Brand Marketing, Logo Design, Social Media, Social Media Strategy, Social Media Campaigns, Target Audience, Social Media Marketing, Style Guides, AI Personalization, Email Marketing, Data Presentation, Digital Marketing, Generative AI, Marketing Analytics, Content Creation
中级 · 专项课程 · 3-6 个月