营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

您将获得的技能: Facebook, Social Media, Social Media Content, Social Media Marketing, Graphic Design, Marketing Materials, Content Creation, Marketing, Branding
初级 · 指导项目 · 不超过 2 小时
Emory University
您将获得的技能: 留住客户, 消费者行为, 时间序列分析和预测, 预测, 模型评估, 微软Excel, 客户分析, 客户需求规划, 客户获取管理, 回归分析, 营销, 营销分析, 营销效果
中级 · 课程 · 1-4 周

Brightline Initiative
您将获得的技能: 业务领导, 企业战略, 战略领导力, 案例研究, 管理团队, 组织战略, 业务咨询, 计划执行, 组织变革, 变革管理, 差距分析, 战略思维
中级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: 风险管理, 竞争分析, 政治科学, 商业开发, 经济学, 经济发展, 企业战略, 文化多样性, 政策分析, 世界历史, 企业管理, 国际关系, 商业经济学, 全球营销
攻读学位
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning
初级 · 专项课程 · 3-6 个月

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
初级 · 专项课程 · 1-3 个月

Johns Hopkins University
您将获得的技能: Responsible AI, Stakeholder Engagement, AI Enablement, Stakeholder Management, Team Performance Management, Project Management, Data Ethics, Workforce Management, Risk Mitigation, Project Management Life Cycle, Agile Methodology, Risk Analysis, Artificial Intelligence, Team Management, Team Building, Scalability, Budget Management
中级 · 课程 · 1-4 周

您将获得的技能: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management
初级 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising
初级 · 课程 · 1-4 周
Vanderbilt University
您将获得的技能: AI Enablement, AI Product Strategy, Agentic systems, Human Resource Strategy, Scalability, Responsible AI, Solution Design, Procurement, Decision Making
初级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: 决策, 统计, 预测, 统计建模, 风险分析, 概率分布, 微软Excel, 模拟和模拟软件, 概率, 营销分析, 保险和保修索赔处理
中级 · 课程 · 1-4 周