营销战略课程可以帮助您学习客户细分、品牌定位、竞争分析和活动策划。您可以掌握数据解读、数字营销战术和内容创作策略方面的技能。许多课程都会介绍 Google Analytics、社交媒体管理平台和电子邮件营销软件等工具,展示这些资源如何增强您的营销工作并有效跟踪绩效。

University of Maryland, College Park
您将获得的技能: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Marketing, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Social Media, Customer Insights, Business Ethics, Predictive Analytics
中级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 文化, 人力资源, 市场机遇, 文化多样性, 目标市场, 营销策略, 跨文化能力, 人力资源管理与规划, 沟通策略, 管理培训与发展, 组织战略, 商业营销, 组织结构, 全球营销, B2B 销售
初级 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Earned Media, Social Media Campaigns, Social Media, Analytics, Owned Media, Digital Advertising, Performance Measurement, Mobile Banking, Data-Driven Decision-Making, Consumer Behaviour, Data Ethics, Key Performance Indicators (KPIs), Data Collection
中级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience
初级 · 课程 · 1-4 周
Vanderbilt University
您将获得的技能: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, Generative AI, AI Enablement, AI Orchestration, AI Product Strategy, Workflow Management, Prompt Engineering Tools, Multimodal Prompts, OpenAI, Agentic systems, AI Personalization, Strategic Decision-Making, Thought Leadership, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI, Business Strategy
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: 项目管理, 数据驱动的决策制定, 内容创作, 团队建设, 生成式 AI 代理, 跨职能合作, 沟通策略, 团队管理, 市场运营, 创新, 营销管理, 领导力培养
中级 · 课程 · 1-4 周

您将获得的技能: Supply Chain, Logistics, Supply Chain Management, Logistics Management, Supply Chain Planning, Performance Measurement, Transportation Management, Operational Efficiency, Operations Management, Business Operations, Transportation Operations, Supply Chain Systems, E-Commerce, Systems Thinking, Business Planning, Market Analysis, Process Design, Supplier Management, Business, Business Administration
初级 · 专项课程 · 1-3 个月

Emory University
您将获得的技能: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Content Creation, ChatGPT, Marketing Effectiveness, Prompt Engineering, Legal Risk, Intellectual Property
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
初级 · 课程 · 1-4 周

University of Western Australia
您将获得的技能: Workforce Planning, Recruitment, Recruitment Strategies, Diversity and Inclusion, Human Resource Strategy, Workplace inclusivity, Talent Sourcing, Diversity Awareness, Diversity Programs, Organizational Effectiveness, Talent Acquisition, Job Analysis
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 文化, 跨文化能力, 协调, 人力资源管理, 文化多样性, 消费者行为, 品牌管理, 组织结构, 文化敏感性, 全球营销
攻读学位
初级 · 课程 · 1-3 个月

O.P. Jindal Global University
您将获得的技能: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality
初级 · 课程 · 1-3 个月