Start Your Marketing Analyst Career

As an entry-level marketing analyst, you’ll combine traditional marketing skills with data analytics to drive campaign success. Learn how to get started in this growing career path with our resources.

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Grow key marketing analytics skills

状态:预览

University of Virginia

您将获得的技能: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

状态:免费试用

您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

状态:免费试用

AI Business School

您将获得的技能: Prompt Engineering, Agentic systems, Generative AI, No-Code Development, AI Personalization, Responsible AI, Generative AI Agents, Productivity, Business Risk Management, Marketing Automation, Marketing Operations, Project Design, Marketing, Workflow Management, MarTech, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation

As a marketing analyst, you'll use data to discover new marketing insights. At the entry-level, a marketing analyst may perform tasks that are similar to those associated with entry-level data analysts: collecting, cleaning, and modeling data, identifying patterns and trends, creating visualizations, and making data-driven recommendations. Explore our free resources as you start your marketing analyst career:

Ready to start learning? Explore our catalog of marketing analytics courses for beginners or accelerate your career growth with a Coursera Plus subscription. When you enroll in either the monthly or annual option, you’ll get access to over 10,000 courses.

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