This specialization is intended for aspiring entrepreneurs and career professionals seeking to develop the mindset, skills, and practical knowledge needed to launch a business. Through 3 courses, you will cover idea generation, business model development, lean startup methods, financial structure, legal considerations, team formation, branding, networking, and sales. By the end, you will be equipped to take confident steps toward building and growing a venture of your own.
应用的学习项目
Throughout this specialization, learners will engage in AI-powered role plays and dialogues that simulate real entrepreneurial scenarios. Activities include pitching to a marketing strategist, recruiting a business advisor, and pressure-testing pricing decisions — building the communication skills and confidence needed to navigate the challenges of starting a business.
