A good course doesn't teach you everything, but it makes you discovered what you need to learn upon completing it - this is exactly the case of this course. Great readings, amazing insights and motivation to improve my skills further on!

It's really so excited course, and as a mathematical person i just feel like the same environment about knowing how to solve a mathematical problem through given data. I really enjoy it, and wish i can find my practical way to use it :)

I loved how Professor Hartman explained the fundamentals of Digital Analytics with very clear examples. This course certainly helped me understand the world of Digital Marketing better and I can't wait to start my next course with him.

This course helped me a lot in getting insights about Digital Analytics in Marketing perspective. The peer-graded assignments were thought provoking. I got to learn about different perspectives while grading assignments by my peers.

This course is important for understanding Marketing techniques and from where data can collected that can be used for advertising. We can understand how Different types of tools that can be used for various scales of organization.

A great series of lessons on Marketing Analytics! As the title says it is more about the theory behind than it is about practical implementation, but - being aware of that - it is a great read that really helps staying up to date.

It was my first ever online course and i am so happy that i have learned something new for my self. Many thanks to instructor kavin heartman. Great learning experience. Looking forward to do some new courses.

Thank you so much .

Really good course. Mr Hartman is an excellent instructor, the lectures are well presented and lecture notes are easy to follow. Together with the required reading the course content feels really "complete". Highly recommended.

Great class! I highly recommend anyone looking for a better understanding how Marketing has become married to Digital Analytics. The professor offers real life examples and tools that aid in the learning experience. 5 Stars.

Very good course. The material is very well presented and the quizzes and assignments are very consistent with the course material. I would recommend it to anyone who wishes to dig a little deeper into marketing analytics.

This course has complimented the lessons I have been learning and I appreciate it is on-demand and self-paced. I am a busy professional with a family and I need to be able to learn on my own time. Great material. Thanks!

A little bit dray but once you get into the topic, it is a very goof introduction tot he marketing analytics. And the more you invest in it (all the supplemental documentation for example), the more you get proficient.

Great insights on the various tools and best practices to market your brand in the digital world. I am looking forward to attending the next course to get some hands-on experience of managing data and using insights.

It's a very well curated course. No need to check for any reviews, just watch the first intro video of the course. Surely you will fell for this course. Through this course one can get the overall idea of analytics.

I really enjoyed this course! It helped me understand a lot of key concepts that are important in the digital marketing field! A big thank you and shout out to our professor for sharing his knowledge with the class!

Great course. Helps you improve marketing strategies, by bringing the base knowledge and necessary theory within various articles, references, and interesting forum discussions. The lectures are clear and objective.

A very impressive course where you learn about web analytics and how the analysts are involved in attracting the consumer. Professor Hartman used to the point examples to make every topic clear and understandable.

Great course, very well put together. I learned so much, the content part of this course was well thought out and is everything someone can wish for. (either completely new or advanced looking for tips/refresher)

I really do appreciate for this course and for astonishing amount useful information that I got during the course! This theme is higly interesting and crusial for person who is going to become a Digital Analytic.

Digital Analytics for Marketing Professionals: Marketing Analytics, in theory, is must for marketers, It makes you, understand the data, analyze it and bring actionable results.

Excellent course for analyst

I liked the course and the way of approach. The examples and the strategies explained are brief and up to the point. Now I'm encouraged to take one more course in this specialization and make some progress.

I have done a course on digital marketing before but in that course there were discussing only about the basics and here i learnt more about how to use analytics.Really I learned a lot from this course

Great course! Lays solid foundation for approaching Marketing Analytics. Those already into it might find the content elementary but it is very useful. Looking forward to completing the specialization!

Very good and substantial information. I'm looking forward to the rest of the specialization. I certainly learned a lot. Vert methodical, well structurated course with solid valuable content.

Have an great overall understanding about Digital marketing, Marketing Geek and useful Digital Analytic tools. With this worth information, I can make my online business plan more effectively