The "Who" of the Marketing Strategy:Segmentation & Targeting

The "Who" of the Marketing Strategy:Segmentation & Targeting

位教师：Dushinka Karani

访问权限由 Coursera Learning Team 提供

1个模块

深入了解一个主题并学习基础知识。

初级等级

无需具备相关经验

1 小时完成

灵活的计划

自行安排学习进度

1个模块

深入了解一个主题并学习基础知识。

初级等级

无需具备相关经验

1 小时完成

灵活的计划

自行安排学习进度

您将学到什么

Understand the marketplace and consumers
Understand how to activate the marketing strategy into an integrated marketing plan
Define the marketing strategy

您将获得的技能

要了解的详细信息

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作业

1 项作业

授课语言：英语（English）

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有1个模块

In this course, you will dive into the strategic marketing world. Learn to understand the market, meet consumer needs, craft and execute a clear marketing strategy, and drive profitability. Equip yourself with the skills to define and implement effective marketing strategies, achieving your business goals.

In this course, you will delve into the dynamic and strategic realm of marketing, gaining a comprehensive understanding of the marketplace and consumer needs. You will learn to craft a clear marketing strategy, execute its components with precision, engage customers effectively, and ultimately capture value to drive profitability. By the end of this course, you will be equipped with the knowledge and skills to navigate the complexities of marketing, ensuring your strategies are not only well-defined but also successfully implemented, enabling you to reach your business objectives.