Based on the best-selling book, Transformed, by Marty Cagan, Lea Hickman, Chris Jones, Christian Idiodi, and John Moore. This course explores the essential skills required to lead a successful product operating model transformation within an organization. It emphasizes the importance of leadership, collaboration, and innovation in driving organizational change. By adopting a product-driven approach, this course offers a framework for transforming how businesses operate to become more customer-centric and outcome-driven.
Product Operating Model and Business Transformation
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Product Operating Model and Business Transformation
包含在 中
您将学到什么
Lead a product-driven transformation within your organization
Develop cross-functional collaboration strategies
Implement customer-centric product strategies
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March 2026
作业
11 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
该课程共有11个模块
In this section, we define the product operating model, explore competitive pressures and leadership frustrations motivating adoption, and pinpoint common transformation pitfalls alongside success factors to guide pragmatic, product-led change.
涵盖的内容
2个视频3篇阅读材料1个作业
In this section, we dissect digital transformation through the lens of the modern product model, showing how changing how you build, solve problems, and choose problems unifies engineering, product, and business goals.
涵盖的内容
1个视频5篇阅读材料1个作业
In this section, we map key product competencies to managers, designers, engineers and leaders. We outline role profiles and coaching, enabling teams to deliver customer value and measurable business results.
涵盖的内容
1个视频8篇阅读材料1个作业
In this section, we apply product model first principles to create empowered, outcome-oriented teams and run rapid, responsible experiments, turning data-driven insights into customer solutions via high-integrity delivery.
涵盖的内容
1个视频11篇阅读材料1个作业
In this section, we see KKR fund Trainline's shift from legacy ticketing to product-led growth via data-driven squads. Learn to merge private equity vision, agile teams and analytics for innovation.
涵盖的内容
1个视频3篇阅读材料1个作业
In this section, we apply the product operating model to discovery and delivery. We illustrate cross-functional collaboration with sales, marketing, and finance to drive measurable outcomes and build stakeholder trust.
涵盖的内容
1个视频6篇阅读材料1个作业
In this section, we examine how a product-centric mindset transforms a sales-driven legacy firm. We highlight cross-functional discovery that speeds delivery and targets customer-validated, high-value problems.
涵盖的内容
1个视频3篇阅读材料1个作业
In this section, we run an evidence-based product model assessment, apply targeted competency and concept tactics, and drive transformation with evangelism. We also cover timelines, coaching support, and stakeholder alignment.
涵盖的内容
10篇阅读材料1个作业
In this section, we unpack Adobe's leap to a SaaS product model, studying the vision-led roadmap and cross-team practices behind Creative Cloud. We distill insight-driven strategies for faster, customer-focused delivery.
涵盖的内容
1个视频3篇阅读材料1个作业
In this section, we surface cross-functional objections to product changes and craft evidence-based responses. We set communication rhythms that transform resistance into collaborative discovery, speeding agile delivery.
涵盖的内容
1个视频9篇阅读材料1个作业
In this section, we synthesize transformation levers from case studies and explore Trainline metrics to expose ROI. You then craft a personal roadmap translating course insights into strategic action.
涵盖的内容
1个视频2篇阅读材料1个作业
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