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Digital Transformation and AI for Business

Digital Transformation and AI for Business

位教师：Wiley Skills Network

包含在中

了解更多

7个模块

深入了解一个主题并学习基础知识。

中级等级

推荐体验

1 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

7个模块

深入了解一个主题并学习基础知识。

中级等级

推荐体验

1 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

您将学到什么

Align senior leadership to achieve digital transformation goals
Understand the impact of emerging technologies like AI and machine learning
Develop agile systems and scalable digital capabilities

您将获得的技能

您将学习的工具

AI Workflows

要了解的详细信息

可分享的证书

添加到您的领英档案

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有7个模块

Based on the best-selling book, Rewired, by Eric Lamarre, Kate Smaje, and Rodney Zemmel. In a world where digital transformation defines success, this course empowers leaders to harness the full potential of digital and AI technologies. It reveals how top organizations are outcompeting their rivals by aligning strategy, technology, and talent for accelerated growth.

Through a structured learning journey, learners will gain practical tools to lead digital change, optimize operations, and drive innovation at scale. Each module connects theory with actionable frameworks that can be applied directly in professional contexts. What makes this course distinctive is its real-world foundation—developed by McKinsey & Company, it blends rigorous research with case studies from successful digital transformations. Participants will not only understand the “why” but also master the “how” of competing in the digital age. This course is ideal for executives, managers, and business leaders involved in digital strategy or transformation. A foundational understanding of business operations and digital technologies will help learners fully benefit from the material. From Rewired Copyright © 2023 by McKinsey & Company. All rights reserved. Published by John Wiley & Sons, Inc.. Used by arrangement with John Wiley & Sons, Inc..

单元详情

In this section, we will discover how to design a transformation roadmap through leadership alignment, strategic planning, and resource allocation for sustainable digital and AI change.

涵盖的内容

2个视频7篇阅读材料1个作业

2个视频总计2分钟

Course Overview1分钟
Creating the Transformation Roadmap - Overview Video1分钟

7篇阅读材料总计115分钟

Introduction10分钟
Commitment20分钟
Have business leaders define what's possible20分钟
How to Think About Emerging Technologies Such as Generative AI10分钟
Figure out what resources you need to achieve what you want15分钟
Build capabilities for now and the next decade20分钟
Partnering to Accelerate Capability Building20分钟

1个作业总计10分钟

Foundations of Building a Transformation Roadmap10分钟

In this section, we will explore how to identify, develop, and support digital and artificial intelligence talent, bridging talent gaps and fostering environments where digital experts achieve their full potential.

涵盖的内容

1个视频6篇阅读材料1个作业

1个视频总计2分钟

Building Your Talent Bench - Overview Video2分钟

6篇阅读材料总计90分钟

Introduction10分钟
Understanding the Digital Talent You Have10分钟
Case Example A Global Insurance Company Fills Its Talent Gap20分钟
Hiring Digital Talent When They're Actually Interviewing You20分钟
Finding Talent Internally10分钟
Use Tech Competency Markers in Performance Management20分钟

1个作业总计10分钟

Building an Effective Digital Talent Bench10分钟

In this section, we examine how to scale agile operating models, structure governance for managing numerous agile pods, and embed customer experience (CX) design into digital and AI-driven organizations for increased flexibility and speed.

涵盖的内容

1个视频7篇阅读材料1个作业

1个视频总计1分钟

Adopting a New Operating Model - Overview Video1分钟

7篇阅读材料总计90分钟

Introduction10分钟
Setting the Mission and OKRs10分钟
Operating models that support hundreds of agile pods20分钟
Product and Platform Model10分钟
Enterprise-wide Agility Model20分钟
Career Paths and Professional Development10分钟
Customer experience design The magic ingredient10分钟

1个作业总计10分钟

Adopting and Scaling a New Operating Model10分钟

In this section, we examine how distributed architectures, API integration, cloud adoption, automation, and DevSecOps enable rapid, secure software and AI innovation, emphasizing key technology and leadership practices for digital transformation.

涵盖的内容

1个视频9篇阅读材料1个作业

1个视频总计1分钟

Technology for Speed and Distributed Innovation - Overview Video1分钟

9篇阅读材料总计110分钟

Introduction10分钟
Leverage a Cloud-Based Data Platform10分钟
A more surgical and value-backed approach to cloud10分钟
Build Up Your FinOps Capability10分钟
Decide on Which Software Framework to Use20分钟
The tools to make your developers highly productive10分钟
Case Example Spotify Tackles Developer Productivity10分钟
Delivering production-grade digital solutions10分钟
Build in security and automation from the start20分钟

1个作业总计10分钟

Technology Foundations for Speed and Innovation10分钟

In this section, we examine how to design reusable data products, implement federated data governance, and build robust data architecture, enabling organizations to scale AI initiatives and foster data-driven decision making.

涵盖的内容

1个视频7篇阅读材料1个作业

1个视频总计1分钟

Embedding Data Everywhere - Overview Video1分钟

7篇阅读材料总计70分钟

Introduction10分钟
Data products: The reusable building blocks for scaling10分钟
Identifying Data Products That Generate Value10分钟
Data architecture or the system of data pipes10分钟
Cloud versus On-Premises Data Infrastructure10分钟
Best Practices for Designing a Data Architecture10分钟
Talent and a Data-Driven Culture10分钟

1个作业总计10分钟

Embedding Data Principles and Strategies10分钟

In this section, we examine strategies for user adoption and scaling of digital and AI solutions, discuss solution design for replication, and highlight using KPIs to track impact and ensure business value.

涵盖的内容

1个视频9篇阅读材料1个作业

1个视频总计1分钟

The Keys to Unlock Adoption and Scaling - Overview Video1分钟

9篇阅读材料总计130分钟

Introduction10分钟
Business Model Adaptation10分钟
Design solutions for easy replication and reuse20分钟
Case Example Driving Adoption and Scaling of 400 AI Models20分钟
Assessing Pod Health20分钟
Tracking with a Stage-Gate Process10分钟
Managing risk and building digital trust10分钟
Raise Awareness and Pattern Recognition20分钟
Build Broad Learning Programs That Can Scale10分钟

1个作业总计10分钟

Keys to Effective Digital and AI Transformation10分钟

In this section, we analyze real-world case studies from leading companies to illustrate how integrating six core capabilities enables successful digital and AI transformation, emphasizing practical applications and scalable adoption.