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返回到 Digital Product Management: Modern Fundamentals

学生对 University of Virginia 提供的 Digital Product Management: Modern Fundamentals 的评价和反馈

4.7
5,357 个评分

课程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and powering AI's . At the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. Please note that there are new additions to this course and subtitles for these videos will soon be available. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

热门审阅

JB

May 19, 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.

RA

Feb 15, 2020

The course delievers a lot of knowledge, strategy and tools for product managers. You will finish the course with many ideas and tools to implement and have more success in your company. Great course!

筛选依据:

351 - Digital Product Management: Modern Fundamentals 的 375 个评论(共 1,393 个)

创建者 Debasish D

Mar 20, 2022

Amazing course for aspiring product managers to start with. I would recommend this course to all persons in digital world who are engaged in building products.

创建者 Suresh N

Jun 6, 2020

Great learning on some product management topics. Alex was very clear in explaining the whole thing. Will definitely try to explore further and go deep in this

创建者 Garima s

Jun 25, 2020

Its very goood for beginners in the field of digital product management because it taught us very basics which is very much needed for be a marketing student.

创建者 Destinnie P

Aug 9, 2019

This course was full of useful information, tips, and tools that can be applied to product management. I will be using many of these skills in my new PM role.

创建者 wahib o

Dec 29, 2021

this is very good course which i learn more about product management , And also the instructor is very knowledgeable thank you for your time.

创建者 Likith R

May 20, 2020

It was really a good course which helped me increase my knowledge on the basics and hope it will help me further on in the upcoming years. Thank you so much!

创建者 Priya R

Apr 27, 2020

Great coursework for getting started with the concepts of Product management. Clear and concise lecture material with information rich discussions sessions.

创建者 Nastassja H

Dec 2, 2019

Really enjoyed this course and have recommended it to several others. Very practical advice and I appreciated the interviews with people in the 'real' world.

创建者 Jonathan T

Nov 6, 2017

An excellent overview of the product management function with colored feedback from actual PMs across a variety of companies. I highly recommend this course!

创建者 Alex G

Apr 1, 2021

The course has been immensely helpful and informative. I got the basic understanding of modern product management and learn lots of tools and methodologies.

创建者 Sudipta D

Jul 5, 2020

A very good course and covers all the important aspects of product management . With this course I can cultivate a new way of practicing product management.

创建者 Satish A

Sep 23, 2021

Great course with excellent coverage of key topics in product management, and very good examples and use cases to help understanding and to implement them.

创建者 Nicolas B

Oct 31, 2020

Very good introductory course. I really appreciate the short interviews with actual PMs, and overall the course gave a good overview of Product Management.

创建者 Sriman K P

Apr 30, 2020

I learned the key terminologies, framework and mindset a product manger should have. The examples and the videos from product managers are very insightful.

创建者 Ryan F

Nov 22, 2019

Very informative and easy to understand. I liked how Alex brought in professionals across multiple industries to share their experience and insights. -Ryan

创建者 Jake E

Oct 11, 2018

Wow Incredibly comprehensive and actionable yet not to much time is required, clearly solid product management fundamentals were used creating this course

创建者 Vladislav A

Feb 28, 2021

For a person who had no previous experience in pm this course has helped me a lot to gain an overview of the function. Well structured, nicely delivered.

创建者 Juan J O M

Jul 16, 2020

Excelente curso. Me ayudó mucho a entender el rol del PM en una empresa y de cómo usar herramientas en mi trabajo o en mis proyectos personales. Gracias!

创建者 Deleted A

Jan 3, 2021

Thank a lot to Alex Cowan and all the Team for hardworking to introduce this course! And it's great guide for beginners who decided to start path in PM!

创建者 Muhammad A I

Aug 27, 2021

Great efforts done on course design. Liked Alex Cowan's teaching methodology, specially interviews having practical advice from industry professionals.

创建者 19UCMA247

Aug 24, 2020

Very informative, the topics were made clear and the professor made it a point to brush up concepts from previous classes to help better understanding.

创建者 Vatsal P V

Jun 25, 2020

A very well explained and detailed course. It helped me gaining the necessary skills for this field and prepared me for future endeavors in this field.

创建者 Ian M

May 6, 2020

Well planned and executed the fundamentals of the course. It was really helpfull and I learned usefull tools and skills to my own career. Thanks a lot!

创建者 Willie J B S

Sep 26, 2020

Great Course, Alex is a very good instructor and interview sessions with product managers offers very valuable insights and advise. Highly Recommended

创建者 Muhammad A

Jun 6, 2022

This course is super and helpful in discovering new skills. By completing this course I understand the basic knowledge of digital product management.