Name: Strategic Management
Brand: Copenhagen Business School
Availability: OnlineOnly
Rating: 4.7 (1003 reviews)

返回到 Strategic Management

学生对 Copenhagen Business School 提供的 Strategic Management 的评价和反馈

4.7

星

4,504 个评分

课程概述

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

1001 - Strategic Management 的 1008 个评论（共 1,008 个）

创建者 Ashton L

•

Apr 28, 2025

Almost all of the reading links were broken or required a subscription to access.

创建者波波哥

•

May 3, 2023

I really don't like the interactive assignments set in this course.

创建者 Dulcie P

•

May 31, 2024

The resources and content are quite out of date

创建者 Arkadi S

•

Sep 19, 2015

The course is very interesting but there is a problem with the quizzes, it doesn't accept correct questions. If needed I can provide a screen shot of the problem in one of the quizzes. Hope that all this will be fixed and I'll be able to take the course again.