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返回到 Fundamentals of Social Media Advertising

学生对 Meta 提供的 Fundamentals of Social Media Advertising 的评价和反馈

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2,589 个评分

课程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

热门审阅

JI

Oct 15, 2020

The quality of the specialization on coursera exceeds my expectations. Each of these have been very interesting and motivational. I'm sure to break into a new world of work with this.

RR

Feb 27, 2021

A lot of information but important and well organized. Find the Coursera website poorly organized. The Forums and Discussions are ridiculous as many posts and requests are month's old.

筛选依据：

351 - Fundamentals of Social Media Advertising 的 375 个评论（共 691 个）

创建者 Prachanda R

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Feb 9, 2024

The Course is just great

创建者 Malaika S M

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Jun 29, 2023

challenging but worth it

创建者 M. N

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Mar 1, 2023

Great fundamental course

创建者 Dima K

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Jul 10, 2022

A lot of new information

创建者 Lindsay H

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Apr 25, 2022

learned a lot thank you

创建者 Umair S

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Dec 5, 2021

Great informative course

创建者 Jiemar J T

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Nov 16, 2020

Great course! Thank you!

创建者 Shaheer A

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Dec 5, 2023

absolutely good course

创建者 Aftahi U

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Mar 9, 2023

Excellent. Very helpful

创建者 Evangeline J

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Aug 2, 2022

very sueful in business

创建者 Lida A V

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Nov 8, 2021

exceptional...thank you

创建者 Jose M

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Jan 29, 2021

Great training, again!!

创建者 BIHOZAGARA J

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Jul 20, 2023

The course was Amazing

创建者 Ayomide D O

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Mar 31, 2023

This course is loaded.

创建者 aia a

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Jul 23, 2024

Very important course

创建者 Mouadh M

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Feb 22, 2023

Merci meta & coursera

创建者 ALanoud I

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Jul 18, 2022

Thank you all of you

创建者 Muhammad M

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Dec 9, 2020

wonderful experiance.

创建者 Windy D P

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Sep 13, 2023

Great course loveit!

创建者 zoubir m

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Mar 28, 2023

the best of the best

创建者 Sana O A O

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Mar 1, 2023

Excellent, thank you

创建者 Maria L A

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Sep 10, 2022

It was great! Thanks

创建者 Fransis M S A

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Dec 4, 2021

Gracias , me encanto

创建者 Yassir H R

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Oct 30, 2021

Great Starter Course

创建者 TETELOWSKI O K

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Apr 28, 2025

Muy padre, me gustó