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学生对 Copenhagen Business School 提供的 An Introduction to Consumer Neuroscience & Neuromarketing 的评价和反馈

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课程概述

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

热门审阅

AS

Mar 30, 2020

Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.

SJ

Aug 15, 2017

All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.

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626 - An Introduction to Consumer Neuroscience & Neuromarketing 的 650 个评论（共 891 个）

创建者 Thiago G

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Jan 24, 2023

Excellent

创建者 Think F

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Jul 26, 2022

Liked it!

创建者 PAULINA A M O

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Jul 9, 2022

EXCELENTE

创建者 Jose F H

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Jun 20, 2022

Excellent

创建者 Mohit G

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May 15, 2020

Excellent

创建者 Fernando V

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May 11, 2020

Excellent

创建者 Fernanda C P d S

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Aug 6, 2019

Excelent!

创建者 Murat T

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Aug 22, 2018

Excellent

创建者 Ismael A D L O

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Jul 30, 2017

Excelent.

创建者 Esteban f v c

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May 5, 2017

muy bueno

创建者 Mary R

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Apr 26, 2021

love it!

创建者 Diego C

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Sep 30, 2020

Amazing!

创建者 Marina J

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Oct 26, 2024

Gostei!

创建者 Andrea C C A

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Apr 24, 2024

Valioso

创建者 Zarar K

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Jul 4, 2023

amazing

创建者 Katya L G V

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Sep 30, 2021

Amazing

创建者 Sanaullah S

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Sep 10, 2020

awesome

创建者 Adriana B Z F

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Jul 23, 2019

Love it

创建者 sameer g

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Jul 21, 2022

Superb

创建者 Mo. Z H

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Apr 24, 2021

thanks

创建者 sibani m

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Sep 9, 2020

Niceee

创建者 Cesar J

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Aug 23, 2019

Great!

创建者 Roberto R

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Oct 5, 2016

thanks

创建者 Claudio M

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Dec 13, 2019

Nice!

创建者 Victoria M R

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Sep 25, 2019

GREAT