å¦ē对 University of Illinois Urbana-Champaign ęä¾ē Developing a Winning Marketing Strategy ēčÆä»·ååé¦
课ēØę¦čæ°
ēéØå®”é
WG
Dec 13, 2017
Taking decisions on what to do either for a line extension or a brand extension and measure their impact is how companies can minimise the risks involved and avoid financial wast.
KO
Aug 20, 2018
Prof Heyden is very interesting insightful and engaging. The content is relevant and well prepared. Excellent course for marketing professionals and those interested in marketing.
26 - Developing a Winning Marketing Strategy ē 50 äøŖčÆč®ŗļ¼å ± 417 äøŖļ¼
å建č Nazrul I
ā¢Mar 19, 2021
It was wonderful study through the lesson, I had huge knowledge about Marketing Management, Product Management, Brand Extension, Marketing Mix and lot more. To work in Marketing this course will take top of the world.
å建č Kevin F
ā¢Sep 5, 2019
Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.
å建č Sebastian B
ā¢Feb 16, 2022
They comminicate that you can do the course time idependent and that you are flexible to freely manage the time needed to complete the course. however this is not true! Only first module can be done and then one has to wait until time has passed in order to unlock the new modules and assignments that are needed to complete the course.
Really bad that the course can not be done time independently., and false advertisement!
å建č Sanon S
ā¢Sep 19, 2025
The Value Chain Management Specialization from the University of Illinois on Coursera was outstanding. The professors explained concepts clearly with practical examples, and the program gave me a solid foundation in accounting, operations, and marketing strategy. I highly recommend this course to anyone who wants to understand how organizations create and maximize value.
å建č RITIK J
ā¢Nov 9, 2021
Amazing course for Marketing management student and after completing this course you will able to understand main marketing concept , practical approach for dealing marketing challenges and much about marketing plan.
Most recommended for Marketing student , who want to excel in the field of Marketing and business ,Haydon Noel is one of the best Mentor in the Business.
å建č Saswati G
ā¢May 11, 2021
This course has been a beneficial one for me indeed. I've got to learn a lot about the marketing strategies, marketing mix that has enhanced my Idea of marketing and the concepts I've learnt in a few week is going to help me further. Thank you!!
å建č Chitra P
ā¢May 19, 2021
Great course with wonderful examples. Love how all the concepts of marketing are taught in detail and the assignments are really helpful. Thank you for this self-learning platform. Truly enhanced my knowledge of the said concepts.
å建č Amidu R R
ā¢Feb 19, 2020
I really enjoyed the course probably because I had marketing as my background though, however, every part it was explanatory and it's really helpful, it also serve as a refresher course to me, thump up to the teach.
å建č Maria C O I
ā¢Feb 13, 2019
The content of this course is very good. I would qualify as excellent the teacher's performance. It has been very easy for me to understand the course and I enjoyed it much. I definitely will begin the second part.
å建č khair M
ā¢Apr 9, 2020
Wonderful course. it was my first online experience having an online course, and the marketing management course was really helpful and informative by the worthy and respectable tutor. our tutor was really humble.
å建č Blessings M M
ā¢Jul 18, 2023
It is a course designed to impact the industry by touching the heart and minds of people in business. Align them with ordinary knowledge to scan the environment and create the value needs for the consumers.
å建č David H
ā¢Jun 1, 2018
Very engaging course. Perhaps one of the best professors I've ever had. Makes it simple to understand and captures the students attention. Love the videos he did around town and on campus. Highly recommend!
å建č Edon D
ā¢Feb 3, 2021
That's an excellent course for beginners. Professor Hayden Noel is a great teacher and brings you not only the theory but emotion and excitement as well during his explanations. It was a great experience.
å建č Jessica N
ā¢Jul 11, 2021
Awesome beginners course that brings you up to speed on the basics of marketing & the whole world behind it. Learned so many new things & loved the way content was delivered. Kept it interesting and fun!
å建č KRISHAN R
ā¢Apr 25, 2020
hy I am krishan rupani and according me this course is very good by my side with a great professor who teach me this course in the great and easy manner. i thanks course era for this wonderful teaching.
å建č Utsav M
ā¢Jun 16, 2020
An amazing course that helps in translating theoretical knowledge into practical learning through very relevant examples and case studies. The video interactions added a nice flavor and were refreshing
å建č Temur K
ā¢May 5, 2020
This course has provided a wonderful foundation for my further learning of Marketing. Strongly suggest this course to anyone who wants to launch a business or a project but doesn't know where to start.
å建č Ngoc T N
ā¢Aug 1, 2021
This course is very helpful and practical. thanks Mr. Hayden Noel, you are very cheerful and bring positive energy to everyone. The course was well prepared, complete and the lecture was excellent.
å建č Dinah Y O
ā¢Feb 6, 2023
I learned so much in this course from Professors Rodas and Noel. And Prof. Noel's stimulating delivery keeps you engaged. If you want to "win" at marketing...learn from those who've won!
å建č Mo A
ā¢Feb 21, 2019
The course was great. The lecturer was amazing and I loved how interactive it was. I was able to learn a lot and very easily. Can't wait to start the Marketing Management II course
å建č Kevin O
ā¢Aug 20, 2018
Prof Heyden is very interesting insightful and engaging. The content is relevant and well prepared. Excellent course for marketing professionals and those interested in marketing.
å建č Wolfgang G
ā¢Dec 14, 2017
Taking decisions on what to do either for a line extension or a brand extension and measure their impact is how companies can minimise the risks involved and avoid financial wast.
å建č Gangesh K
ā¢Apr 29, 2020
It was an awesome experience with peofessor. He is very energetic and most of all, I love the way he puts in examples which could make anyone learn and understand faster. Thanks
å建č Kimberly B
ā¢Sep 15, 2020
This was a very interesting course and was highly applicable to my line of work. I was able to take things I'm learning in class and apply them directly to what I do every day.
å建č Alice A O
ā¢Jul 29, 2025
The professional way the teaching course are being given , is a top notch and the professors are so good feel like you are inside the university itself . Am greatful .